Senior Marketing Executive
Senior Marketing Executive
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Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
1. Market/list research to build a hygienic and healthy database.
2. Responsible on the production of marketing materials to promote the trade show
3. Develop and execute comprehensive marketing campaigns to engage audiences and undertake campaign planning and execution for multichannel and cross device marketing by proposition to deliver campaign metrics.
4. Translate marketing strategies into practical campaign execution metrics including acquisition targets customer engagement and retention targets brand awareness and new proposition development and other innovation goals.
5. Implement content strategy with wider marketing and related teams (e.g. Creative) to define specific content customer experience and target journeys by channel and specific measurable goals to inform optimization and ROI.
6. Effectively manage project timelines ensuring all marketing initiatives are delivered on time and within budget.
7. Manage processes and platforms to ensure appropriate visibility and tracking of multichannel conversion and channel attribution.
8. Leverage in depth audience understanding to better target / personalize marketing content that resonate with audiences at the right time.
9. Onsite event management including but not limited to
Supervision of visitor registration areas and temps
Supervision of survey temps to ensure quality insights are captured
Obtaining exhibitor and visitor quotes
10. Management of websites and execution of enewsletters as well as using the analytics to improve the marketing campaigns
11. Management of social media sites such as Facebook LinkedIn and Telegram Channel
Qualifications :
- Degree in Business Communications or Marketing discipline or equivalent years of practical relevant experience
- Min 34 years of experience in leading/ executing marketing campaigns including organic and paid campaigns for projects/events/products
- Excellent language proficiency in English and Khmer
- Excellent verbal and written communications skills and strong presentation skills
- Effective knowledge in digital marketing web channel social media web analytics emails marketing system database management system
- Creative mindset towards designing and content creation
- Desire to develop skills and knowledge
- Possess a knack for multitasking and take pride in flawless work
- Dynamic team player and adaptable to change
- Experience with design tools such as Photoshop Ai Illustrator or Video Editing Software would be a bonus
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
