Manager Owned Channel Operations
Manager Owned Channel Operations
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Salary Not Disclosed
1 Vacancy
Job Description
CHANNEL OPERATIONS & CONTENT CURATION
Lead channel operations managing and executing tasks and projects with precision and ensuring completion.
Lead RedBull.com and Red Bull TV homepage curation to optimize onsite recirculation driving increased time spent.
Help develop and maintain the RedBull.com editorial and event calendar to ensure pipeline of content.
CONTENT QUALITY & COPYWRITING
Ensure the highest content quality for every piece published by instituting a clear and efficient copyedit review process and style guide.
Responsible for content optimizations based on CMS and platform expertise.
Collaborate with Owned Programming team to develop and grow strategic email text and push notification campaigns.
Craft compelling and impactful copy that connects our brand with consumers across multiple touch points. This includes directtoconsumer (DTC) channels like email text and push notifications; creating optimized highimpact headlines for onplatform clicks SEO ranking and social sharing; and occasional editorial stories for RedBull.com.
EDITORIAL AND SEO CONTENT DEVELOPMENT
Partner with external SEO agency to execute content optimization keyword research and SEO content development strategies informed by SEO tactics driving increased organic traffic to owned channels.
Develop and work with a freelance network of diverse writers and content producers to commission text and image content for publication on RedBull.com across Sports Culture and Brand (e.g. skate gaming F1 bike music dance and athletes).
PERFORMANCE ANALYSIS & STRATEGIC INSIGHTS
Analyze performance and audience insights to inform datadriven content and communication strategies.
Use internal systems (e.g. PEMO dashboard Media Planet) to track analyze and optimize the success of editorial SEO and directtoconsumer projects.
CROSSFUNCTIONAL COLLABORATION
Collaborate with stakeholders locally and regionally to source stories that build Brand equity and awareness.
Collaborate across global markets and stakeholders to synchronize US editorial initiatives with international programming calendars and crossmarket projects.
Qualifications :
5 years of experience in digital publishing content marketing and email/text campaigns ideally with a major media group or marketing organization
Expertise in audience & web trends
Experience managing external content creators and commissioning work from the freelance team
Selfstarter with an entrepreneurial spirit
Project management experience is a plus
Strong analytical mindset that can extrapolate microtrends into bigpicture strategy
Expert knowledge of the US media landscape.
Expert storyteller
Background in SEO content commissioning and Email marketing
Excellent coordination analytical and organizational skills.
Additional Information :
This position is open to U.S. citizens U.S. permanent residents or individuals who are currently authorized to work in the United States on a valid visa.
The base salary range for this position is $101365 to $112034 cash incentives. Actual salary offers may vary based on work experience. The base pay range is subject to change and may be modified. Range may differ for NYC & SFO Bay Area work locations
Our current Benefits include:
Comprehensive Medical Dental and Vision Plans 401k Match Family Leave PTO & Paid Holiday Schedule Pet Legal and Life Insurance Tuition Reimbursement (Benefits listed may vary depending on the nature of your employment and/or work location
Red Bull Media House North America Inc. is an Equal Opportunity Employer and all qualified applicants will receive consideration for employment without regard to race color religion sex national origin disability veteran status age or any other classification protected by Federal state or local law. We will consider for employment all qualified Applicants including those with Criminal Histories in a manner consistent with the requirements of applicable state and local laws including the City of Los Angeles Fair Chance Initiative for Hiring Ordinance.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
