Senior SEO Content Specialist - US market
Senior SEO Content Specialist - US market
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Job Description
Were looking for a Senior Content Specialist for the US blog to join our growing SEO Content team.
Content and SEO at Wise is about making sure we offer the best possible content and onsite experience to our customers. We dont believe in stuffing keywords in a blog article or building artificial links but we do believe in a great copy that inspires and helps readers to find answers.
This role is ideal for candidates with senior level experience in SEO content marketing who are passionate about blogging and content creation.
At Wise were on a mission to empower our users to make smart financial decisions based on transparent information. Our content team is no different. We produce content and monitor its performance too because we believe that working in SEO means that you understand how the content youre producing is helping the end user.
Your Mission:
Produce SEO optimised content for our US blog to help fuel adoption of Wise
Revisit optimise and improve older articles to boost their performance
Conduct keyword research to plan content that drives organic traffic to our blog and attracts new customers
Understand the wants needs and pain points of our potential new customers
Edit copy youre not afraid to fix copy or make direct changes when necessary
Find coordinate and manage a bunch of talented freelance writers
Own your content from ideas to briefing proofreading editing and finally publishing articles: you will own every stage of the process
Follow frameworks you will ensure our content follows legal brand and PR guidelines
Have an impact you will see directly how your actions influence our readers decisions
Communicate key insights and obstacles to the team and broader company
Youll have the opportunity to collaborate with some of our fantastic and enthusiastic international teams and even get to travel to some of our offices around the world
About our team
The SEO Content Team currently consists of 40 (and counting) amazing people from 20 different countries who are divided over 3 offices so were truly a team without borders without judgement or prejudice too. We want to work with the best people no matter their background. So if youre passionate about learning new things and keen to join our mission youll fit right in.
Also qualifications arent that important to us. If youve got great experience and youre great at articulating your thinking wed like to hear from you because we believe that diverse and inclusive teams build better products.
Qualifications :
About you
- You speak and write English on a native level (additional languages are a bonus but this is purely an English content focused role for the US market).
- You have 23 years of SEO experience and have created a significant impact in terms of traffic new customers and revenue through your content.
- You are analytical and able to use different SEO tools (GA GSC Ahrefs SEMRush and Looker (bonus)) From traffic numbers to conversion rates you understand how to measure the performance of your work. You can work with keyword data in Excel / Google sheets.
- You have a strategic mindset are able to form a clear opinion on SEO opportunities backed by data and can independently develop hypotheses explaining content performance.
- You know your way around words. From small copy changes to fixing blog articles in bulk youll get it done.
- You have a great eye for detail. From words to visuals the final article or page will look its best. We believe that you have a good instinct for what makes content great. We trust your judgement to improve the quality of the content.
- You thrive more on autonomy than structure. Youre not afraid to take responsibility and ownership of your work. You come readyequipped with perseverance and a sizable sense of humour.
Whats in it for you
Help us acquire new customers for Wise in a scalable and highly costeffective way. Thats hugely important here because unlike our competitors our mission is to make foreign exchange eventually free.
Youll be part of a team of exceptionally talented marketers who consistently break new ground in performance marketing.
Within Wise we operate with a great degree of autonomy so youll be in charge of your own workload and focus areas giving you the chance to have a huge impact on one of Europes fastest growing & most successful startups.
What its really like to work here
At Wise we do things a bit differently. Theres no corporate nonsense and no oldfashioned hierarchy. Instead we work in dozens of selfsufficient autonomous teams. Think of them like startups within a startup.
Each team picks the problems they want to solve. So theres no micromanagement. No hiding behind fancy job titles. And no one is telling you what to do. You are your own boss. But youll get tons of guidance and plenty of support from your talented supersmart teammates.
Were going to be upfront the way we work doesnt suit everyone. But if freedom and lifeaffirming headscratching professional challenges rock your world we could be a match made in heaven.
To find out a bit more about what its like to work at Wise plus a full run through of our employee benefits visit our careers page.
Additional Information :
For everyone everywhere. Were people building money without borders without judgement or prejudice too. We believe teams are strongest when they are diverse equitable and inclusive.
Were proud to have a truly international team and we celebrate our differences.
Every Wiser should feel that they can be themselves at work.
Inclusive teams help us live our values and make sure every Wiser feels respected empowered to share their contributions towards mission zero and able to progress in their careers.
Having diverse teams that reflect our diverse customer base helps us build a better product. We can be more creative and empathetic to our customers needs and make sure we leave noone behind on our journey to missionzero.
Please note that we dont offer visa sponsorship for this position!
For everyone everywhere. Were people building money without borders without judgement or prejudice too. We believe teams are strongest when they are diverse equitable and inclusive.
Were proud to have a truly international team and we celebrate our differences.
Inclusive teams help us live our values and make sure every Wiser feels respected empowered to contribute towards our mission and able to progress in their careers.
If you want to find out more about what its like to work at Wise visit Wise.Jobs.
Keep up to date with life at Wise by following us on LinkedIn and Instagram.
Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
