Product Marketing Specialist Telecom Industry
Product Marketing Specialist Telecom Industry
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Job Description
Come join the Telecom Industry Product & Solutions Marketing team where youll do your best work yet as a product marketer supporting the Telecom industry one of ServiceNows fastest growing industry verticals. Youll have the opportunity to work with a talented group of sales product and marketing experts who are redefining how Communication Service Providers deliver great experiences across employees customers and partner ecosystem.
We are seeking an actionoriented product marketer who has experience in Telecom specifically BSS Customer and/or Service Management domains.
You are someone who wants to do their best work yet as a product marketer thrives as an individual contributor and is a great collaborator. The role will focus on our Telecom Service Management product and youll be responsible for driving key elements of our GTM strategy supporting product releases new product launches developing elitelevel product positioning and messaging creating sales enablement content supporting digital campaigns and events. This position reports to the Director Product and Solution Marketing TMT.
Hands down the ideal candidate has a passion for writing and storytelling. This candidate has strong attention to detail and quality thrives in a fastpaced environment embraces challenges with an open and positive mindset and can clearly articulate our value proposition and describe how we solve our buyers problems. Were on a rocket ship so flexibility is key!
What you get to do in this role:
- Define ServiceNows value proposition for Telecom Service Management products globally; write in the language of the customer helping translate product capabilities into strong valuebased written narratives designed to influence the buyer journey at every stage.
- Define the product marketing strategy for our Technology Industry products by working across go to market teams to optimize product market fit
- Provide input to compelling content across a variety of asset types (research thought leadership presentations data sheets release communications customer stories ebooks etc.) and communication platforms (.com social blogs webinars email events community and more)
- Enable sellers to deliver our latest product innovations that resonates in the current market
- Help identify and support key marketing activities including speaker selection content reviews and messaging support.
- Champion the buyers journey and align with the campaigns team to map digital content and assets to appropriate stages for a great user experience and campaign optimization.
- Help develop and deliver sales training content to improve funnel and sales performance.
- Identify validate and develop crossorganizational use cases for our products and solutions.
Qualifications :
In order to be successful in this role we need someone who has:
- 4 years of relevant experience in Telecom specifically BSS Customer and/or Service Management domains
- Very strong writer hands down. If you dont love to write this role is not for you!
- Creative messaging skills based on value and benefits both written and verbal. Story Brand Framework certification is a plus.
- Natural empathy for and understanding of needs of customers
- Stakeholder management skills spanning from Product Leaders to Marketers and Engineers
- Excellent collaboration skills to deliver work in partnership with crossfunctional teams partners and third parties
- Must be comfortable with social media and community participation.
- Passion about our products and solutions and the possibilities of shaping the future of how people work in the Telecom industry
- The ability to be both hungry and humble
- Up to 25% travel to support sales efforts and industry events as global health situations permit
- Bachelors degree or equivalent experience
Not sure if you meet every qualification We still encourage you to apply! We value inclusivity welcoming candidates from diverse backgrounds including nontraditional paths. Unique experiences enrich our team and the willingness to dream big makes you an exceptional candidate!
For positions in this location we offer a base pay of $98500 $162500 plus equity (when applicable) variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline and individual total compensation will vary based on factors such as qualifications skill level competencies and work location. We also offer health plans including flexible spending accounts a 401(k) Plan with company match ESPP matching donations a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.
Additional Information :
Work Personas
We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.
Equal Opportunity Employer
ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by law. In addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements.
Accommodations
We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance.
Export Control Regulations
For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities.
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Remote Work :
No
Employment Type :
Fulltime
Employment Type
Full-time
