drjobs Business Development Manager - Delhi

Business Development Manager - Delhi

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1 Vacancy
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Job Location drjobs

India

Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Role Business Development Manager
Location NSP Store Delhi.
Working Days and Shift timings Tuesday to Sunday (Monday fixed off) from 10:30 AM to 7:30 PM.


Key Responsibilities: Business Development Manager

1. Business Development Strategy & Execution:
  • Collaborate with the Regional Manager and Centre Managers to develop and execute regionspecific business development strategies focusing on high potential local areas (e.g. tech parks residential complexes local offices etc.).
  • Create and implement tailored outreach programs for institutions enterprises
and individuals within these regions to drive awareness and adoption of upGrad's programs.

2. Lead Generation & Market Penetration:
  • Tech Parks & Corporate Hubs: Actively target and engage tech parks innovation hubs and other business districts to generate leads for both corporate upskilling programs and individual enrolments.
  • Residential Apartments & Local Communities: Develop and implement targeted lead generation campaigns within residential areas housing complexes and gated communities to reach potential customers who may be interested in upskilling or study abroad programs.
  • Community Engagement: Identify and network with local influencerscommunity groups and associations to increase brand presence and encourage signups for upGrad programs.

3. Institutional Partnerships:
  • Build and maintain strong relationships with educational institutions (universities colleges schools) to foster collaboration and drive the adoption of upGrad's offerings.
  • Engage with decisionmakers in the education sector (e.g. administratorsfaculty career services) to introduce upGrad's programs and explore partnership opportunities.

4. Corporate Outreach:
  • Identify potential corporate clients and HR departments interested in upskilling programs for their employees. Develop and pitch tailored corporate learning solutions.
  • Work with corporate HR and L&D teams to structure upGrad s offerings into training packages that meet their organizational needs.

5. BTL Marketing Activities:

  • Plan and execute BelowTheLine (BTL) marketing campaigns such as targeted workshops seminars webinars popup events and interactive sessions to generate leads and increase customer engagement.
  • Represent upGrad at career fairs job expos networking events and local community gatherings to enhance brand visibility and foster relationships with potential clients.

6. Lead Qualification & Conversion:
  • Engage with leads generated through outreach efforts and qualify them based on their needs readiness to enroll and alignment with upGrad s programs.
  • Provide personalized consultation to leads guiding them through program options and facilitating the enrolment process in collaboration with the sales or enrolment teams.

7. Market Research & Feedback:
  • Continuously monitor trends competitor activities and customer preferences to identify new business opportunities within your region.
  • Collect customer feedback and insights to share with the marketing andproduct teams to enhance program offerings.

8. Reporting & Performance Tracking:
  • Maintain a detailed database of interactions meetings and business development activities using CRM tools.
  • Track and report key metrics such as lead generation numbers conversion rates partnerships and revenue growth to the Regional Manager.

Qualifications and Skills:
  • Experience: Minimum 78 years of experience in business development sales or marketing roles in the education edtech or corporate training sectors.
  • Industry Knowledge: A good understanding of the study abroad and professional upskilling market along with the ability to engage both academic institutions and corporate enterprises.

Skills:
  • Strong communication and interpersonal skills to build and nurture relationships.
  • Ability to manage multiple business development initiatives simultaneously.
  • Strategic thinking problemsolving and negotiation skills.
  • Proficiency in CRM tools and Microsoft Office Suite.
  • Familiarity with digital marketing techniques is a plus.

Personal Attributes:
  • Proactive & ResultsOriented: Strong drive to meet targets and achieve measurable results.
  • CustomerCentric: Ability to understand customer needs and translate them into business opportunities.
  • Team Player: Ability to collaborate with crossfunctional teams including marketing sales and product development.
  • Adaptability: Comfortable in a fastpaced dynamic environment with shifting priorities.
  • Passion for Education: A strong passion for education and helping individuals achieve their career aspirations.


About Company
upGrad started in 2015 is a pioneer in the online education revolution focused on powering career success for a global workforce of over 1.3 billion. It is one of the few Integrated LifeLongLearning Tech Companies in the world spanning the college learner to the working professional from the age group of 18 to 55 years and across undergrad courses campus & joblinked programs studying abroad short form to executive programs to Degrees Masters and Doctoral with a learner base of over 3 million across 100 countries and over 300 university partners and robust enterprise business with a client base of 1000 companies worldwide.

upGrad s Global Learning Engine rests on four pillars: (a) its large repository of original & owned content and IP (b) its own bestinclass proprietary tech platform (c) its hightouch humanled delivery service backed by coaches & mentors and (d) an 85% course completion track record backed by a further 80% career outcomes guaranteed performance. Already termed Asia s higher EdTech leader it has offices in the UK U.S. Middle East India Singapore & Vietnam and a presence in many more countries

marketing,communication,lead generation,business development,problem-solving,negotiation skills,sales,microsoft office suite,market penetration,strategic thinking,digital marketing techniques,interpersonal skills,crm tools,customer,digital marketing,communication skills,negotiation

Employment Type

Full Time

Company Industry

Key Skills

  • Business Development
  • Sales Experience
  • B2B Sales
  • Marketing
  • Cold Calling
  • Account Management
  • Territory Management
  • Salesforce
  • Affiliate Marketing
  • CRM Software
  • negotiation
  • Lead Generation
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