Marketing Internship
Marketing Internship
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Job Description
- Strategy Development: Design implement and manage comprehensive marketing strategies aimed at promoting IT services to B2B clients.
- Lead Generation: Drive lead generation efforts through targeted campaigns including email marketing content marketing and digital advertising.
- Market Research: Conduct market research to identify trends customer needs and competitive landscape using insights to inform marketing strategies.
- Content Creation: Collaborate with content creators to produce highquality content including blogs whitepapers case studies and social media posts that resonate with B2B audiences.
- Campaign Management: Plan and execute multichannel marketing campaigns to generate qualified leads and nurture them through the sales funnel.
- Brand Management: Enhance brand positioning and messaging in the B2B IT services market ensuring consistent communication across all channels.
- Analytics & Reporting: Track analyze and report on the effectiveness of marketing campaigns using datadriven insights to optimize future efforts.
- Collaboration: Work closely with sales product and development teams to align marketing initiatives with business goals and product launches.
- Event Management: Plan and manage industry events webinars and trade shows to promote Idea Ushers services and generate business opportunities.
- Budget Management: Oversee the marketing budget ensuring efficient allocation of resources to maximize ROI.
- Experience: Minimum of 35 years of marketing experience in the B2B industry with a strong focus on IT services.
- Education: Bachelor s degree in Marketing Business Communications or a related field. A Master s degree is a plus.
- Skills:
- Proven ability to develop and execute successful marketing strategies.
- Strong understanding of digital marketing content marketing and lead generation techniques.
- Excellent communication and interpersonal skills.
- Proficiency in marketing automation tools CRM software and analytics platforms.
- Ability to work independently and as part of a team in a fastpaced environment.
- Strong analytical skills with the ability to interpret data and make informed decisions.
campaign management,marketing strategies,event management,digital marketing,analytical skills,communication skills,market research,content marketing,lead generation,interpersonal skills,budget management,marketing automation,campaigns,it,b2b,social media,content creation,collaboration,brand management,analytics & reporting,communication,crm software
Employment Type
Full Time
Company Industry
Key Skills
- Digital Marketing
- B2B Sales
- Marketing
- Pardot
- Marketing Automation
- Customer Segmentation
- HubSpot
- Multichannel Marketing
- Market Research
- Affiliate Marketing
- Social Media Management
- Lead Generation
