We are seeking a Marketing Specialist to drive the development and promotion of Renesas Partner Ecosystem by identifying engaging and collaborating with strategic partners across North America. The role focuses on creating impactful marketing strategies leveraging digital platforms and showcasing innovative partner solutions to expand Renesas reach and influence in the semiconductor and technology markets.
- Actively seek out and identify potential North American partners aligned with the mission and vision of Renesas Partner Ecosystem which includes IDH (independent design house) Module Partners (SystemOnModule Connectivity Camera for vision AI etc) Open Source Community Partners Silicon Partners ODM (original design manufacturer) etc.
- Establish and maintain strong relationships with key decisionmakers at partner companies understanding their business needs and objectives. Maximize Renesas silicon contents on Partners board for joint GTM (GotoMarket)
- Collaborate with partners to develop and support joint marketing plans leveraging social media such as LinkedIn Youtube Facebook etc. for lead generation audience targeting and content distribution. Promote partner solutions through Renesas sales team tradeshows regional Tech Day etc.
- Develop marketing materials and messaging to promote partner success stories and showcase the value of the partnership.
- Support the partner activities in Taiwan South Korea etc.
- Support the partner solution promotion on Renesas.com
Qualifications :
- Communication skills: Excellent verbal and written communication to effectively interact with partners at various levels.
- Relationship building: Ability to build strong relationships with partners and maintain open communication channels.
- Stakeholder management: Skillful navigation of diverse stakeholders and aligning their interests.
- Project management skills: Ability to plan execute and monitor partner engagement initiatives.
- Collaboration: Ability to work effectively with crossfunctional teams across the organization
Required educational background:
- Recent graduate with a Bachelors degree in electrical engineering
Remote Work :
No
Employment Type :
Fulltime