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Job Location drjobs

West Siang - India

Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Job Description: Marketing Manager Bhubaneswar

About DasVita:
DasVita is a dynamic agritech startup with a mission to revolutionize agriculture and education. Our primary offerings include an Agriculture EdTech platform providing tailored learning solutions and an eCommerce platform leveraging a dropshipping model to deliver curated agricultural tools and products.
As a Marketing Manager you will play a pivotal role in creating and executing marketing strategies that drive engagement user acquisition and brand awareness in both the education and agriculture domains.

Location: Bhubaneswar Odisha Candidates should be based in or willing to relocate to Bhubaneswar.

Key Responsibilities
1. Marketing Strategy and Execution
  • Develop and execute marketing campaigns for DasVitas EdTech platform and eCommerce store.
  • Build both B2C and B2B marketing strategies tailored to farmers agribusinesses and learners.
  • Optimize multichannel marketing efforts including social media SEO/SEM influencer collaborations and content marketing.
2. Branding and Communication
  • Strengthen DasVita s brand identity and position as a leader in agritech education and eCommerce.
  • Develop compelling messaging and campaigns that resonate with target audiences.
  • Manage public relations efforts including press releases partnerships and community engagement.
3. User Acquisition and Engagement
  • Lead initiatives to drive user acquisition for the EdTech platform and customers for the eCommerce store.
  • Develop referral programs loyalty campaigns and interactive content to enhance user engagement.
  • Leverage data analytics to track user behavior and optimize marketing strategies accordingly.
4. Partnerships and Collaborations
  • Identify and establish partnerships with agricultural institutions influencers and organizations.
  • Work with educational institutions to promote the EdTech platform.
  • Collaborate with product and sales teams to align marketing strategies with company goals.
5. Market Research and Insights
  • Conduct market research to understand trends user preferences and competitor activities.
  • Analyze feedback from users to refine marketing strategies and product offerings.
  • Provide insights on market demands to guide product development and innovation.

Key Qualifications
Education and Experience
  • Bachelor s or Master s degree in Marketing Business Administration or related fields.
  • 5 years of experience in marketing preferably in agriculture EdTech or eCommerce sectors.
Skills and Competencies
  • Proven expertise in digital marketing including social media management SEO SEM and analytics tools.
  • Strong understanding of customer acquisition retention strategies and brand building.
  • Excellent communication and storytelling skills with a datadriven mindset.
  • Experience managing budgets and optimizing marketing spend.
  • Familiarity with agriculture or education markets is a strong advantage.
Why Join DasVita
  • Be part of a missiondriven startup creating meaningful change in agriculture and education.
  • Opportunity to take ownership of marketing strategies and grow with the company.
  • Work in a collaborative and innovative environment.

storytelling,customer acquisition,sem,seo,social media management,retention strategies,communication,ecommerce,data-driven mindset,campaigns,analytics tools,budget management,digital marketing,agriculture,brand building

Employment Type

Full Time

Company Industry

About Company

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