Seek a new challenge in an autonomous position with the power to achieve quick results. Arise is a popular weight loss app thats active worldwide with 8M downloads and a 4.7 average rating on the App Store. Join our team and be a part of our mission: changing lives by empowering our users to become healthier and happier. We are searching for a candidate who can help Arise reach its full potential and become a leader in the Health & Fitness category. Read on if autonomous work in a young international team is your calling and you love working remotely on a flexible schedule!
About the Role
As the Paid User Acquisition Manager youll lead the strategy and execution of our paid marketing initiatives to drive app installs and maximize ROI. Youll collaborate closely with crossfunctional teams analyze campaign performance and leverage your expertise to optimize and scale acquisition efforts across multiple channels.
Tasks
- Develop and Execute Paid Strategies: Design and manage paid acquisition campaigns across platforms like Meta Google TikTok and others to drive highquality installs and subscriptions.
- Analyze and Optimize: Monitor key metrics (CAC LTV ROAS) and implement datadriven optimizations to maximize performance and scale.
- Creative Collaboration: Create compelling ad creatives independently and/or with our inhouse team & freelancers crafting A/B test variations to improve engagement and conversion.
- Channel Expansion: Identify new acquisition opportunities test emerging platforms and refine strategies to diversify and strengthen our paid media efforts.
- Budget Management: Plan allocate and track the marketing budget effectively to ensure alignment with company goals.
- Market Research: Stay on top of trends in the weight loss and health tech industry to inform strategy and creative.
Requirements
- At least 2 years of professional experience in a similar business environment (app experience is an advantage)
- Bachelors Degree in a marketing statistics or businessrelated field preferred
- Great command of English German or Russian is considered a plus
- Proven experience in independently managing paid user acquisition campaigns in a B2C digital environment ideally within the app or health tech space.
- Deep knowledge of paid acquisition platforms including campaign setup tracking and optimization.
- Strong analytical skills with experience using tools like Google Analytics Excel/Sheets and attribution platforms.
- Creative mindset with the ability to develop and test ad concepts that resonate with the target audience
- A love for the quick results that come from autonomous work
- Excellent project management skills with the ability to prioritize and execute in a fastpaced environment.
- No time for needless bureaucracy and meetings that could have been emails
Benefits
- A job thats challenging but stressfree with a lot of creative freedom
- Flat hierarchies short decisionmaking processes and close collaboration with CEO
- A friendly international and highly committed team that operates with mutual trust and efficient decisionmaking processes
- The opportunity to contribute to an established financially stable startup with a 5year Health & Fitness legacy
- Flexible parttime or fulltime work schedule and fully remote position
- Paid annual leave
Get in touch!
Convince us that youre a match for the position and that we cant miss out on you by applying with:
- Your CV
- An informal cover letter detailing why you are a great fit for the position.Are you looking for a challenge and ready to achieve something great with us Then we cant wait to hear from you!
Bernhard and Team