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Job Title: Product Marketing Specialist
Our client a global market leader in geographic information system (GIS) software location intelligence and mapping is seeking a Product Marketing Specialist for their Rotterdam ZuidHolland location.
About Our Client
With a legacy dating back to 1969 our client is driven by the mission of using science and technology to build a sustainable world. They believe that the planets most significant challenges such as climate change sustainability and economic inequality are all interrelated and inherently geographic. By providing modern GIS technology our client enables organizations to make smarter decisions to manage the world effectively contributing to building a better more sustainable future.
Job Description
As a Product Marketing Specialist youll lead the positioning of our clients products and services within diverse markets. Youll work closely with colleagues across Product Sales Marketing and Communication departments to create a comprehensive product marketing strategy. This strategy then needs to be translated into a wellrounded marketing plan which youll spearhead.
In this role youll effectively communicate technical features as customer value propositions and be a bridge between Product Management and Product Marketing. Youll organize events design marketing campaigns lead online marketing efforts and launch new products while upholding the brands image. Youll also identify new market opportunities for our client.
Key Responsibilities
Positioning our products and services in the market
Developing and executing the product marketing strategy
Generating leads through campaigns
Advising on potential product/market combinations through market research
Organizing and evaluating events for existing customers
Overseeing product communication
Skills Required
Must: Dutch B2B/IT Bachelors Degree
Preferred: Commercial mindset
What You Get
You will work three days at the office and two days from home with 37 vacation days per year.
The Team
Youll be part of a dynamic team fluent in Dutch.
Job Responsibilities
Organizing events
Creating marketing campaigns
Conducting online marketing activities
Launching new products
Developing a product marketing strategy
Career Path
Our client offers progression opportunities within the organization.
Company Culture
Our client is committed to creating an inclusive collaborative workplace with over 5000 employees from 73 countries. The team finds motivation in knowing that their work aids organizations worldwide using GIS and a geographic approach to solve challenging problems contributing to sustainability equity and social justice and humanitarian aid.
Full Time