- Create and plan strategies for new products that fit MOG s goals.
Research the market to find new opportunities and understand customer needs.
Work closely with other teams to develop and launch products.
Be involved in the product creation process from start to finish.
Plan and create strategies to improve the brand image of MOG s products.
Develop strong messages and stories about the brand that will connect with customers.
Manage partnerships with other brands to improve visibility.
Create and manage brand materials like guidelines promotional tools and social media content.
Plan and carry out product marketing campaigns to increase sales and brand awareness.
Work with the marketing team to create exciting product launches and promotions.
Review product feedback and performance to improve future products.
Monitor market trends and competitors to spot new opportunities or challenges.
Conduct research to understand what customers like and want.
Analyze product sales to find areas that need improvement.
- Build good relationships with key people like suppliers and internal teams.
Share your product ideas and strategies with the team.
Work together to solve problems and ensure products are launched on time and within budget.
Requirements
- A degree in Marketing Branding Product Design or a similar field.
- At least 35 years of experience in product marketing and brand management.
- Proven experience in launching successful products and growing a brand.
- A good eye for trends in fashion or product design.
- Strong communication skills and problemsolving abilities.
- Able to manage multiple projects and meet deadlines.
- A passion for the eyewear industry.
A degree in Marketing, Branding, Product Design, or a similar field. At least 3-5 years of experience in product marketing and brand management. Proven experience in launching successful products and growing a brand. A good eye for trends in fashion or product design. Strong communication skills and problem-solving abilities. Able to manage multiple projects and meet deadlines. A passion for the eyewear industry.
Education
Bachelor s degree in Marketing, Advertising, Business Administration, or a related field.