Amazon branding executive role can involve a variety of responsibilities including:
Brand management
Developing and implementing strategies to promote products and services and to help brands become successful on Amazon
Vendor partnerships
Managing customer relationships with vendors and creating marketing campaigns to increase brand awareness and revenue
Brand strategy
Developing a branding strategy for Amazon and implementing activities to improve brand metrics and drive demand
Market research
Conducting research to understand industry trends and the needs of the seller community
Brand consistency
Ensuring brand consistency across multiple channels
Budget management
Managing the annual budget and tracking performance metrics for brand campaigns
Some skills that are important for a branding executive role include:
Analytical talent
Exceptional communication skills
Ability to influence
High judgment
Eagerness to learn
Comfort in an entrepreneurial environment
meeting with clients virtually or during sales visits. demonstrating and presenting products. establishing new business. maintaining accurate records. attending trade exhibitions, conferences and meetings. reviewing sales performance. negotiating contracts and packages.
Education
Graduation