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As the Social Media & Digital Strategy Manager you will play a critical role in driving the digital growth and fan engagement for a highprofile sportsrelated brand in Saudi Arabia. You will develop execute and manage innovative social media strategies that align with the brands overall marketing objectives staying ahead of industry trends both regionally and globally.
Key Responsibilities:
Social Media Strategy:
Develop and implement a comprehensive social media strategy tailored to brand and audience needs.
Stay uptodate on the latest social media trends platform developments and digital best practices globally and within the MENA region.
Conduct regular competitor analysis to ensure the brand remains competitive and innovative across all digital platforms.
Content Creation & Management:
Curate create and manage engaging content for platforms like Snapchat TikTok Instagram X (formerly Twitter) YouTube LinkedIn and Facebook.
Ensure that all content is onbrand consistent in tone and optimized for each platform while staying relevant to the sports industry.
Collaborate closely with internal creative teams videographers photographers and designers to produce highquality multimedia content that resonates with the audience.
Advertising & Media Coordination:
Work handinhand with external media companies to manage and coordinate paid advertising campaigns.
Oversee the planning execution and performance analysis of advertising campaigns (including various formats like video carousel ads and stories).
Ensure timely and accurate reporting on the effectiveness of social media strategies and campaigns.
Community Engagement & Fan Interaction:
Actively monitor and engage with the brands fanbase across platforms responding to comments and fostering a loyal and active community.
Leverage social media insights and data analytics to refine strategies enhance fan engagement and grow the brands digital presence.
Skills
Qualifications:
Location & Language:
Experience:
Digital Expertise:
Competitor Awareness:
Personal Attributes:
Job Type: Fulltime
Full Time