Marketing Specialist- Maternity Leave Replacement

At SysAid we re on a mission to liberate organizations by putting AI to work for them and their people.

We re a highgrowth SaaS company with over 4000 customers in 140 countries deployed in 42 languages. Our AIpowered IT Service Management platform is used daily by over 100000 system administrators and impacts the daily working lives of over 9 million end users around the globe enabling productivity to thrive and organizations to fulfill their purpose.

As businesses worldwide accelerate digital transformation and adopt new technologies and workstyles SysAid is positioned to revolutionize the industry with its innovative suite of capabilities and exciting roadmap. And as we grow our employees grow with us!

Were on the lookout for a passionate and skilled Marketing Specialist temporarily for 6 months with the possibility of an extension. This role is a maternity leave replacement but there may be an opportunity to stay longer depending on business needs. In this role you will be responsible for driving revenue opportunities through customer engagement advocacy and strategic marketing initiatives ensuring our customers thrive and grow with us. You will make datadriven recommendations to ideate and execute initiatives that are aligned with the companys global expansion growth targets.

You will collaborate closely with crossfunctional teams within the organization including Customer Revenue Channel & Alliances Sales and Product and Product Marketing teams to create experiences and interactions that drive measurable revenue growth.

What you ll do

• Develop and execute multichannel marketing strategies and programs focused on increasing expansion and retention for our growing customer install base.
• Analyze data to understand customer pain points engagement customer experience and product adoption and usage to identify growth opportunities and make recommendations for improvement.
• Segment lists based on users behavior and engagement and build effective conversion journeys.
• Drive customer advocacy initiatives and lead the integration of customer stories testimonials and visuals across marketing channels.
• Manage a program to drive traffic and positive reviews to thirdparty review sites to increase brand awareness and influence the buying process.
• Plan and execute regular events (webinars) to deepen relationships with customers and partners and nurture leads.
• Run ongoing A/B tests on different performance parameters and develop playbooks
• Regular tracking and reporting on campaign performance

Requirements :

• Bachelors degree in business marketing or a related field
• Minimum of 2 years experience in customer marketing or related B2B marketing roles in a global SaaS or tech company.
• Strong analytical skills with the ability to analyze data make strategic recommendations based on customer journey and usage patterns test and optimize.
• Experience with email marketing marketing automation and webinar programs.
• Excellent verbal and written English communication skills with an ability to simplify messaging and tell a compelling and engaging story
• A selfmotivated resultdriven enthusiastic team player with great interpersonal skills
• Proficiency in CRM tools. Advantage: SalesForce

Remote Work :

Yes

Employment Type :

Temporary