1. Content Creation & Management
Develop write and edit content for various digital platforms including blogs social media email newsletters and website copy.
Work with the CEO to align content with brand voice and messaging strategies.
Coordinate visual ets for digital content working with designers and external vendors when necessary.
2. Social Media Management
Plan implement and monitor social media campaigns across platforms (e.g. LinkedIn Instagram Twitter Facebook).
Schedule regular posts interact with followers and respond to comments and inquiries to foster community engagement.
Track and yze social media metrics providing recommendations for improved performance.
3. Email Marketing
Create design and distribute email campaigns that align with brand objectives.
Monitor and yze email marketing performance including open rates clickthrough rates and conversions.
Maintain and segment the email marketing database for targeted communication.
4. Digital Advertising & ytics
ist in planning and executing paid digital marketing campaigns (e.g. Google Ads social media ads).
Monitor track and report on campaign performance providing insights and suggestions for improvement.
Utilize ytics tools (Google ytics social media insights etc.) to measure campaign success and make datadriven decisions.
5. Collaboration & Coordination
Work closely with internal teams (sales design product) to ensure marketing efforts are integrated and support overall business goals.
Coordinate with external partners and agencies as needed to support marketing initiatives.
6. Market Research & Trend ysis
Stay up to date with the latest trends and best practices in digital marketing social media and content creation.
Conduct competitor ysis and audience research to inform content and campaign strategies.
Qualifications:
Bachelor s degree in Marketing Communications Journalism or related field.
13 years of experience in digital marketing content creation or a related role.
Strong writing editing and proofreading ss with a keen eye for detail.
Proficiency in digital marketing tools (e.g. social media schedulers email marketing software ytics platforms).
Experience with graphic design software (e.g. Canva Adobe Creative Suite) is a plus.
Strong ytical ss and ability to interpret data to improve campaign performance.
Excellent communication ss and ability to work both independently and as part of a team.
Highly organized with strong project management ss and ability to multitask in a fastpaced environment.
Personal Attributes:
Creative thinker with a pion for storytelling and brand building.
Enthusiastic about learning and staying current with digital marketing trends.
Selfmotivated proactive and able to take ownership of projects from start to finish.
Ability to adapt quickly to changing priorities and deadlines.
Team player
Benefits:
Competitive salary and benefits package.
Opportunities for professional development and growth.
Dynamic and collaborative work environment.
Application Process:
Interested candidates should submit a resume cover letter and portfolio (if available) showcasing content and digital marketing work.