Paid Media Specialist
Paid Media Specialist
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6years
Not Disclosed
Salary Not Disclosed
1 Vacancy
Job Description
- Paid media strategy.
- Develop and execute comprehensive paid media strategies across platforms like Google Meta LinkedIn and other relevant channels.
- Conduct thorough keyword research audience targeting and ad placement to maximize ROI.
- Campaign optimisation.
- Monitor analyze and optimize paid media campaigns to meet key performance indicators (KPIs) and business objectives.
- Manage and allocate budgets effectively across various paid media channels ensuring optimal performance and efficient use of resources.
- Provide regular budget and performance reports to stakeholders.
- Provide actionable insights and recommendations for continuous improvement.
- Collaboration with creative teams.
- Work closely with the creative team to develop compelling ad copy visuals and other creative assets that align with campaign objectives.
Requirements
- Bachelor s degree in marketing or equivalent.
- Minimum of 2 years experience in paid digital media.
- Advertising or Media Agency experience and advantage.
- Strong Excel proficiency.
- Proven experience in digital media with a strong emphasis on paid media campaign management.
- Indepth current knowledge of Google Ads and Facebook Campaign Manager.
- Media buying experience with other Social Media platforms like TikTok Microsoft Ads Twitter and LinkedIn.
- Familiarity with SEO best practices and their integration with paid media strategies.
- Good knowledge of CRM systems.
- Excellent written and verbal communication skills.
Bachelor s degree in marketing or equivalent. Minimum of 2 years experience in paid digital media. Advertising or Media Agency experience and advantage. Strong Excel proficiency. Proven experience in digital media with a strong emphasis on paid media campaign management. In-depth current knowledge of Google Ads and Facebook Campaign Manager. Media buying experience with other Social Media platforms, like TikTok, Microsoft Ads, Twitter and LinkedIn. Familiarity with SEO best practices and their integration with paid media strategies. Good knowledge of CRM systems. Excellent written and verbal communication skills.
Employment Type
Full Time
