Job Description: Head of Advertising Digital Marketer
Industry: D2C Healthcare Products
Location: Faridabad (initially for 6 months) shifting to Gurugram
Salary: 1822 LPA
Experience Required: 57 years in D2C and healthcare sector.
We are seeking a dynamic and experienced Head of Advertising to join our client a leading D2C healthcare products brand. The ideal candidate will have 57 years of experience in advertising with a proven track record of managing and optimizing marketing budgets across various platforms. This role is critical to driving brand growth and ensuring effective allocation of the marketing budget.
Key Responsibilities:
- Marketing Budget Management: Oversee and allocate a marketing budget of 75 Lakhs across multiple platforms including Amazon Google and Meta Ads.
- Advertising Strategy: Develop and execute comprehensive advertising strategies tailored to the healthcare niche ensuring maximum ROI.
- Platform Expertise: Utilize your expertise in Amazon Google and Meta Ads to drive targeted campaigns that align with brand goals.
- Collaboration: Work closely with crossfunctional teams to ensure cohesive marketing efforts and alignment with overall brand strategy.
- Performance Analysis: Regularly analyze campaign performance making datadriven decisions to optimize and refine strategies for better results.
- Marketplaces & Platforms: Leverage various online marketplaces and platforms to enhance brand visibility and customer acquisition.
Qualifications:
- 57 years of experience in advertising preferably within the D2C and healthcare sectors.
- Strong understanding of digital marketing platforms including Amazon Google and Meta Ads.
- Proven ability to manage significant marketing budgets and achieve targeted outcomes.
- Experience in the healthcare industry is a plus.
- Excellent analytical skills with a datadriven approach to decisionmaking.
- Strong leadership and communication skills.
Location Details:
- The position will be based in Faridabad for the first 6 months after which the office will shift to Gurugram.
Experience Required: 57 years in D2C and healthcare sector.
Salary : 1822 LPA
Education
Bachelor’s Degree
in Marketing Business Administration Advertising or a related field.
Master’s Degree
(preferred) in Marketing Business Administration (MBA) or a related field which can be an added advantage for advanced roles.
Short Description:
Join a leading D2C healthcare brand as the Head of Advertising. With 57 years of experience you’ll manage a 75 Lakhs marketing budget across Amazon Google and Meta Ads driving brand growth through strategic and datadriven campaigns. Based in Faridabad initially relocating to Gurugram after 6 months.
Questions.
- Can you describe your experience managing large marketing budgets and how you have optimized them across different platforms
- How have you developed and executed advertising strategies for D2C brands Can you provide a specific example
Skills
Marketing Budget Management, D2C Healthcare Products , Marketing Budget Management , Amazon Ads