Digital Marketing Manager
Digital Marketing Manager
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Job Description
Job Title: Digital Marketing Manager
Job Type: FullTime
Experience: 45 years
Salary: Market Competitive
Location: DHA Phase 6 Lahore.
About the Job:
Develop and implement digital marketing strategies: Create and execute innovative and resultoriented digital marketing strategies that align with the companys overall marketing goals. Identify target audiences set measurable objectives and develop plans to achieve them
Manage online advertising campaigns: Oversee the planning and optimization of online advertising campaigns across various platforms such as search engines social media display networks and other relevant channels. Monitor campaign performance track key metrics and make datadriven adjustments to maximize ROI
Social media management: Develop and maintain a strong presence across social media platforms (e.g. Facebook Twitter LinkedIn Instagram)
Content marketing: Collaborate with the content team to create compelling and SEOfriendly content for websites blogs social media and other digital platforms. Ensure consistent messaging and brand voice across all digital channels
Search engine optimization (SEO): Stay uptodate with the latest SEO trends and best practices. Conduct keyword research optimize website content and implement onpage and offpage SEO strategies to improve organic search rankings and increase website traffic
Email marketing: Plan and execute effective email marketing campaigns to nurture leads retain customers and drive conversions
Analytics and reporting: Utilize web analytics tools (e.g. Google Analytics) to track and analyze digital marketing performance. Generate regular reports on key metrics provide insights and make datadriven recommendations to optimize marketing efforts
Stay updated with industry trends: Keep abreast of the latest trends technologies and best practices in digital marketing. Proactively identify emerging platforms and opportunities for innovation to stay ahead of the competition
Requirements/Skills:
Handson experience in social media management
Excellent knowledge of Facebook Twitter and other social media platforms
Ability to deliver creative content
Solid knowledge of SEO keyword research and Google Analytics
Good understanding of social media KPIs
Outstanding communication skills
Understanding of latest Tech Social Media Web Business Finance and Digital Marketing trends
Bachelor s degree in Marketing Communications or any other relevant field
Employment Type
Full Time
