Head Brand Communication Marketing

Our client is a leading conglomerate operating in various sectors: technology finance fintech oil and gas etc. Committed to excellence and innovation they strive to deliver highquality products/services while fostering a positive work environment for its employees. In continuation of its expansion and growth the company seeks a dynamic individual as Head of Brand Communication & Marketing to lead its Communication and Marketing initiatives across the group.

Job Summary:

As the Head of Brand Communication and Marketing for the conglomerate the individual will be responsible for leading and executing strategic branding and initiatives to enhance brand visibility drive engagement and ultimately contribute to the overall growth and success of the organization. This role requires a dynamic and visionary leader who can leverage market insights creative thinking and innovative approaches to build and strengthen our brand presence across diverse channels and platforms.

Key Responsibilities:

• Develop and implement innovative brand communication strategies to elevate brand awareness and perception across all relevant channels.

• Lead the development of integrated marketing campaigns that align with the overall business objectives and drive engagement conversion and loyalty.

• Collaborate closely with crossfunctional teams including product development sales and corporate communications to ensure brand consistency and alignment across all touchpoints.

• Oversee the creation of compelling and differentiated brand messaging and content that resonates with target audiences and reinforces the brand value proposition.

• Monitor market trends consumer insights and competitive landscape to identify opportunities and risks and adjust strategies accordingly.

• Manage the brand communication budget effectively allocating resources to initiatives that deliver the highest ROI.

• Lead mentor and inspire a team of marketing professionals providing guidance feedback and support to drive performance and foster a culture of excellence.

• Establish and maintain relationships with external partners agencies and vendors to support the of marketing initiatives and maximize results.

• leveraging data and insights to optimize strategies and tactics.

• Stay abreast of emerging technologies tools and best practices in brand management and marketing and recommend innovative approaches to stay ahead of the competition.

Candidate Requirements:

• Bachelors degree in Marketing Communications Business Administration or related field;
• MBA or advanced degree preferred.
• A professional certification in the field would be an added advantage.
• Must possess broad skills in branding brand visibility and rebranding existing institutions in other multiindustry businesses like our Oil and Gas and other businesses
• Deep knowledge in managing diverse products in entertainment oil & gas Real Estate financial and ECommerce Space.
• Must have headed a major brand and marketing company with a deep understanding of experiential marketing and communication skills product management with Telcos Media buying agencies and top networks within the ecosystem.
• The ideal candidate MUST be very creative innovative and techsavvy.
  

Remote Work :

No