Salesforce Marketing Cloud Consultant

We are seeking a highly skilled and experienced Salesforce Marketing Cloud (SFMC) consultant to join our team. The ideal candidate will have a deep understanding of SFMC s capabilities strong technical proficiency and a proven track record of successfully implementing and integrating SFMC with Salesforce products and other marketing tools. This role demands a combination of technical expertise project management skills and handson experience in marketing automation.

Requirements

• Setup Implement and integrate Salesforce Marketing Cloud across multiple channels including Email SMS WhatsApp Push notifications and Custom Dashboards.
  
• Execute strategies using Marketing Cloud Personalization Data Cloud and Datorama integration.
  
• Develop implement and optimize automations and journeys for daily operations ensuring efficiency and accuracy.
  
• Configure and manage SFMC components: Email Studio Mobile Studio (Push SMS WhatsApp) Contact Builder Audience Builder Automation Studio Journey Builder Reporting and Einstein features.
  
• Write and troubleshoot SQL queries HTML and CSS for dynamic email functionalities.
  
• Hands on work experience with API triggers and 3rd party integration.
  
• API Promotional/Transactional and promotional campaigns.
  
• Provide ongoing production support analyse issues and implement solutions to ensure system stability and performance.
  
• Collaborate with crossfunctional teams guiding customers through the implementation and best practices of Marketing Cloud solutions.
  
• Develop user stories functional specifications and project plans in coordination with stakeholders.
  
• Conduct client meetings to understand business needs and tailor SFMC solutions accordingly.
  
• Track and manage project progress providing regular updates to stakeholders.
  
• Serve as the primary client contact offering guidance on marketing best practices and resolving complex scenarios.
  
• Conduct Knowledge Transfer KT and act as a Subject Matter Expert (SME) to the delivery team throughout the project ensuring customer success.
  

Preferred Certifications:
(Not necessary to possess all certifications)

• Salesforce Marketing Cloud Email Specialist
  
• Salesforce Marketing Cloud Administrator
  
• Salesforce Marketing Cloud Developer
  
• Salesforce Marketing Cloud Consultant
  
• Salesforce Data Cloud Consultant
  
• Salesforce Marketing Cloud Personalization Accredited
  

Requirements:

• Bachelor s or master s degree in computer science Information Technology Marketing or a related field.
  
• Minimum 35 years of relevant experience in Salesforce Marketing Cloud implementation and integration.
  
• Strong client handling and communication skills.
  
• Experience in the automotive industry is a plus.
  
• Indepth technical expertise in SFMC and familiarity with Salesforce CRM MarTech and AdTech solutions.
  
• Ability to understand business requirements develop technical strategies and create effective solutions.
  
• Proven experience with Salesforce product integrations.
  
• Proficiency in Agile methodologies and strong facilitation skills.
  
• Understanding of Marketing Automation Data Governance Security and Compliance best practices.
  
• Location: Gurugram (Gurgaon) with occasional travel to Pune as required.