Job Description:
We are seeking a skilled and creative Social Media Specialist to manage our social media presence and drive organic growth across all platforms. The ideal candidate will have experience with Social Media Content creation content calendars and organic growth strategies. Excellent communication skills and the ability to create engaging content are crucial for this role.
Key Responsibilities:
- Develop and execute social media strategies to increase brand awareness and engagement.
- Create schedule and manage content across all social media platforms using a content calendar.
- Design visually appealing graphics and promotional materials using Canva or relevant tools.
- Implement and monitor organic growth strategies to enhance social media presence and performance.
- Analyze social media metrics to assess the effectiveness of campaigns and adjust strategies accordingly.
- Collaborate with the content team to ensure alignment with overall marketing goals and brand voice.
- Respond to comments messages and inquiries in a timely and professional manner.
- Stay updated with the latest social media trends tools and best practices.
Requirements:
- Proven experience as a Social Media Specialist or similar role.
- Strong understanding of various social media platforms and their best practices.
- Proficiency in Canva or similar graphic design tools.
- Experience in managing content calendars and scheduling posts.
- Solid knowledge of organic growth strategies and how to implement them effectively.
- Excellent verbal and written communication skills.
- Ability to analyze social media metrics and adapt strategies based on performance data.
Preferred Skills:
- Familiarity with SEO and its impact on social media.
- Experience with social media analytics tools (e.g. Google Analytics Facebook Insights).
- Knowledge of basic HTML/CSS is a plus.
Benefits:
- Competitive salary.
- Opportunity to work remotely.
- Professional development and growth opportunities.
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