This is a remote position.
1. Develop and execute lead generation strategies:
Identify potential target markets and industries.
Research and analyze market trends to identify potential business
opportunities.
Develop comprehensive lead generation plans to target and engage potential
clients.
Implement effective strategies to generate leads including cold calling email
campaigns social media outreach and attending industry events.
2. Qualify leads and nurture prospects:
Conduct initial contact with potential leads to understand their needs pain
points and requirements.
Conduct thorough research on potential clients to gather relevant
information.
Identify decisionmakers within the organizations and establish relationships.
Nurture leads through regular followups and personalized communication to
build trust and rapport.
3. Collaborate with the sales team:
Work closely with the sales team to understand their requirements and
incorporate them into lead generation strategies.
Provide qualified leads to the sales team for further engagement and
conversion.
Collaborate with sales representatives to identify potential roadblocks and
refine strategies for better lead generation.
4. Track and report on lead generation metrics:
Maintain accurate records of all lead generation activities including detailed
notes on conversations emails and meetings with prospects.
Regularly update CRM systems to ensure accurate and uptodate lead
information.
Analyze lead generation performance metrics to measure the effectiveness of
campaigns.
Provide regular reports and insights to the management team regarding lead
generation activities conversion rates and areas for improvement.
Requirements
1. Education and Experience:
MBA in Marketing or a related field.
Proven track record in lead generation preferably in the technology industry.
Strong knowledge of lead generation strategies and best practices.
Experience using CRM systems and leadtracking software.
2. Skills and Abilities:
Excellent communication and interpersonal skills.
Strong analytical and problemsolving abilities.
Selfmotivated and driven to achieve targets.
Ability to build and maintain relationships with potential clients.
Proficient in Microsoft Office Suite and other lead generation tools.
Knowledge of current market trends and industry insights.
As a Senior Executive in the Lead Generation team youll be responsible for
generating highquality leads developing strategies and tactics to attract
potential prospects and converting them into sales opportunities.
* Excellent Communication Skills * Well Versed with MS Office tools * Well versed with Internet Browsing