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✦ Responsibilities • Develop and execute comprehensive SEO strategies tailored to Asian markets. • Conduct market analysis and competitive research to form strategy development. • Lead keyword research efforts in Asian languages Oversee on-page and technical SEO optimization for improved visibility. • Collaborate with content teams to create culturally relevant content strategies. • Implement effective link-building strategies specific to Asian markets. • Work with agencies across markets to to achieve SEO goals • Optimize local search visibility through citation building and geo-targeting. • Analyze SEO metrics using tools like Google Analytics, Google search console • Foster cross-functional collaboration with, content, product, inbound and localization teams. • Provide leadership and mentorship to regional SEO teams. ✦ What do you need to succeed: • 6+ years Proven experience in SEO, with a focus on Asian markets and languages. • In-depth knowledge of search engine algorithms, ranking factors, and SEO best practices. • Strong analytical skills and proficiency in SEO analytics tools and platforms. • Excellent communication and interpersonal skills, with the ability to collaborate effectively across cultures and languages. • 5+ years Leadership experience, with the ability to inspire and motivate remote teams. • Own the reporting structure for markets, regional stakeholders, and senior management. • Stay updated on industry trends, algorithm changes, and emerging SEO and content marketing techniques. Proactively apply new strategies for continuous improvement. • Fluency in English and proficiency in one or more Asian languages preferred. • Adaptability and cultural sensitivity to navigate diverse markets and consumer behaviors across Asia. • Experience with the Korean Market, specifically Naver is a must, • Ability to work effectively in a cross-functional, fast-paced environment. • Ability to work with international teams, in different time zones.
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