Sales Manager

Job description

JOB SUMMARY

Responsible for proactively soliciting and managing large group / catering related opportunities with significant revenue potential.

Manages group / catering opportunities not handled by an Event Booking Center (EBC). Actively up-sells each business opportunity to maximize revenue opportunity.

Achieves personal and team related revenue goals. Verifies business is turned over properly and in a timely fashion for proper service delivery.

Responsible for driving customer / guest loyalty by delivering service excellence throughout each customer / guest experience.

Provides service to customers in order to grow the account on behalf of the company.

CANDIDATE PROFILE

Education and Experience
• High school diploma or GED 2 years experience in the sales and marketing, guest services, front desk, or related professional area.
• 2-year degree from an accredited university in Business Administration, Marketing, Hotel and Restaurant Management, or related major no work experience required.

CORE WORK ACTIVITIES

Understanding Market Opportunities & Driving Revenue
• Targets group / catering accounts, markets, or segments with heavy emphasis on proactive solicitation and account saturation.
• Partners with group / catering counterpart to effectively manage the business opportunity.
• Responds to incoming group / catering opportunities for the property that are outside parameters of the .
• Handles all opportunities if property does not participate in an EBC.
• Identifies, qualifies and solicits new group / catering business to achieve personal and each property's revenue goals.
• Focuses efforts on group / catering accounts with significant potential sales revenue.
• Develops effective group / catering sales plans and actions.
• Designs, develops and sells creative catered events.
• Maximizes revenue by upselling packages and creative food and beverage.
• Understands the overall market - competitors' strengths and weaknesses, economic trends, supply and demand etc. and knows how to sell against them.
• Closes the best opportunities for each property based on market conditions and individual property needs.
• Uses negotiating skills and creative selling abilities to close on business and negotiate contracts.