Roles and Responsibilities:
- Create engaging and highquality content like articles blog posts infographics videos and podcasts.
- Research and come up with content ideas that match the company s tone and values.
- Carry out paid content promotions and lead generation activities.
- Monitor KPIs to track and measure the success of content marketing campaigns.
- Work with internal and external stakeholders to ensure smooth content delivery across all channels.
- Keep up with current trends news and events relevant to the industry.
- Constantly find ways to improve the efficiency and effectiveness of content marketing strategies.
Requirements
- Possess a Bachelor s degree in Marketing Communications or a related field
- Have a track record in content marketing copywriting and digital marketing
- Implement content marketing campaigns on different platforms such as blogs email websites ads and video channels.
- Possess strong skills in SEO and CMS
- Familiar with Google Analytics or similar analytics tools
- Possess excellent communication skills and can create engaging written or visual content for different audiences
- Have strong analytical and problemsolving skills
- Be a selfmotivated individual who can work independently or as part of a team
- Have great organizational skills and can handle multiple projects and deadlines
- Be adaptable and able to learn new skills quickly
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