KTI Talent Indicator is a talent discovery software platform with AI that offers talent mapping evaluation and reskilling services with training to companies.
We are looking for a Social Media Specialistwith a strategic mindset and proven leadership skills to oversee our social media vertical in Mainland China. This role requires a blend of strategic planning team leadership and deep knowledge of Chinese social media platforms.
Location: China Remote
Sector:Longterm accommodation
Functions
- Lead the development and execution of comprehensive social media strategies to enhance brand visibility and engagement across platforms like WeChat RED Douyin and Weibo.
- Oversee the creation and management of a social media content calendar ensuring consistency and relevance of content.
- Coordinating with designers and copywriters to align all communications.
- Drive community engagement strategies including interaction with audiences and key opinion leaders.
- Engage the community by replying to comments and managing enquiries coming via the platforms.
- Analyse platform algorithms to maximise content reach and effectiveness.
- Utilise analytics to inform strategies reporting on metrics and making datadriven adjustments.
- Keep abreast of the latest trends and best practices in social media particularly within the Chinese market.
- Foster collaboration across marketing and other departments to ensure integrated campaign execution.
Requirements
- Extensive experience in social media management with a strong portfolio showcasing successful campaigns on Chinese platforms like WeChat RED Douyin and Weibo. (4 years of experience)
- Fluent in English and Mandarin with exceptional communication skills.
- Indepth understanding of social media algorithms and strategic content planning.
- Strong analytical skills to interpret social media data and insights.
Benefits
- Remote work flexibility
- Rapid career growth (can skip intermediate levels)
- Employee wellbeing policies (at the best standard)
- Amazing work culture!
- Yearly bonus
- Performance bonus by reaching targets
- Local labour contract and standard benefits according to the law
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