- Create and implement campaigns for Google Ad search
- Conduct comprehensive keyword research and analyses to identify valuable opportunities for campaign optimisation
- Create engaging ad copies that resonate with the target audience and drive traffic
- Monitor campaign performance analyse key metrics and implement optimisation strategies
- Perform consistent social media listening and analyse the patterns in audience interaction when necessary
- Communicate with clients and make recommendations by identifying key insights from campaign reports to optimise performance
- Carry out additional online marketing initiatives for the client as needed
Requirements
- Willingness to work US hours
- A degree or equivalent in marketing computing software engineering or management
- Over 2 years experience in digital marketing covering social media
- Basic knowledge of search engine optimisation (SEO) and social media platforms such as LinkedIn
- Good collaboration and communication skills and native fluency in the English language
- Ability to effectively interact with staff and clients over email and phone
- Working knowledge of the internet MS Word and Excel
- Ability to work independently with minimal supervision from leads
- Good problemsolving skills
- Knowledge/interest in capital markets funds and asset management (preferred)
- Experience working with media agencies (preferred)
Willingness to work US hours A degree or equivalent in marketing, computing, software engineering or management Over 2 years experience in digital marketing, covering social media Basic knowledge of search engine optimisation (SEO) and social media platforms such as LinkedIn Good collaboration and communication skills and native fluency in the English language Ability to effectively interact with staff and clients over email and phone Working knowledge of the internet, MS Word and Excel Ability to work independently, with minimal supervision from leads Good problem-solving skills Knowledge/interest in capital markets, funds and asset management (preferred) Experience working with media agencies (preferred)