Brand Manager
Brand Manager
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Job Description
The European Handball Federation is looking for a Brand Manager to join its Business Development and Marketing Department.
This is an exciting opportunity to play a key role within the EHF and to work across a wide variety of different aspects of the federations business including major international events such as the EHF EURO.
The successful candidate will be the central contact for all brand topics within the EHF with responsibility for the further development and implementation of the EHF umbrella brand as well as national team subbrands such as the EHF EURO beach and youth events.
With a strong background in both corporate design and marketing the Brand Manager will be responsible for ensuring the correct implementation of corporate identity and also the creation of assets working on own initiative with inhouse graphic designers and an external agency.
At the same time the Brand Manager will responsible for building strong narratives around the EHF brand and its major national team event subbrands creating storylines and campaign concepts in order help the EHF build strong connections with its stakeholders and fans.
A willingness to travel is important for the role with the role being responsible for the implementation of venue dressing at events such as the EHF EURO and EHF Beach Handball EURO.
The Brand Manager will work extensively across EHF departments in particular with the EHF EURO and Media and Communications Departments as well as with external partners national federations and agencies. Strong soft skills a structured approach to work and project management experience are all essentially to be successful in this position.
Tasks
- Central contact person for all brand related topics within the EHF
- Responsible for the creation and approval of marketing and brand assets
- Provide support to host federations in the brand development process for EHF EURO events including the creation of brand books
- Creation of campaign concepts incl. look & feel storyline to support awareness and promotion
- Implementation of venue dressing at EHF events including attendance at site visits
- Provide guidance training and onboarding to EHF staff members
- Maintenance of the federations digital asset management platform
- Initiate develop and manage brandrelated projects
- Work closely with external agencies and partners graphic designers and the host federations of EHF events
Requirements
- Project management experience is essential with knowledge of Jira or similar project management software
- Effective interpersonal communication and coordination skills with a structured approach to work
- Comprehensive understanding of brand and brand development processes
- Flair and expertise in marketing and corporate design
- Background in marketing and the creation of campaigns
- High level of expertise in Adobe InDesign and Photoshop essential
- Fluency in spoken and written English essential
- Fluency in German an advantage
- Ability to work proactively and be solutionorientated
- Team spirit and a willingness to go the extra mile
- 35 years working in a similar position in an agency or sports federation
- Degree in marketing/brand/graphic design
- Experience of working with external agencies incl. providing briefings and project management
- Previous experience of working on digital marketing campaigns an advantage
- Essential: Knowledge of handball and/or experience of working in an international sports environment
Employment Type
Full Time
