Key Account Manager

Job Description

Key Account Manager Job Description

• The key account manager is responsible for handling the most important client accounts in a company. These accounts make up the highest percentage of company income, and the key account manager must build and maintain a strong relationship with the client. They will be the lead point of contact for all key client matters, anticipate the client’s needs, work within the company to ensure deadlines for the client are met, and help the client succeed. The key account manager will also bring in new business from existing clients or contacts and will develop new relationships with potential clients.

Key Account Manager Duties and Responsibilities

• Developing a solid and trusting relationship between major key clients and the company
• Resolving key client issues and complaints
• Developing a complete understanding of key account needs
• Anticipating key account changes and improvements
• Managing communications between key clients and internal teams
• Managing account team assigned to each client
• Strategic planning to improve client results
• Negotiating contracts with the client and establishing a timeline of performance
• Establishing and overseeing internal budgets with the company and external budgets with the client
• Working with design, sales team, creative, advertising, logistics, managers, marketing, and team members from other departments dedicated to the same client account to ensure the highest quality of materials are being produced and all client needs to be met
• Collaborating with the sales team to maximize profit by up-selling or cross-selling
• Planning and presenting reports on account progress, goals, and quarterly initiatives to share with team members, stakeholders, and possible use in future case studies or company training
• Meeting all client needs and deliverables according to proposed timelines
• Analyzing client data to provide customer relationship management
• Expanding relationships and bringing in new clients