Senior Digital Media Buyer / E-Commerce

Job Description

• Work with internal clients to create a social media strategy/proposal that collaborates with marketing, advertising campaigns, research top influencers, competitors, and trends in clients’ industries.
• Build, manage, and optimize Social Media campaigns and Retargeting.
• Follow social media campaigns and calls-to-action that drive target buyers to client sites.
  (Facebook Advertising, Google AdWords, LinkedIn, Twitter.
• Coordinating with graphic designers for artwork requirements for campaigns.
• Monitoring, optimizing, and measuring web trends, traffic metrics, and funnel performance and regularly update the digital dashboard.
• Analyzing campaign performance and compile and present detailed reports with proactive insights.
• Defining requirements, tasks, and resources associated with SEO strategy, and management.
• Presenting media proposals, including timings and cost breakdowns, helping clients to reach a final decision about their future advertising strategy.
• Work with Brand Creatives & Content Creators to develop creative assets to support campaigns.
• Set specific objectives and report on ROI.