Sales Manager - The Business Park

Your day to day

As a Sales Manager, you will manage sales activities and events in line with the annual sales and marketing plan and to achieve/exceed budget and sales strategy for your hotel. • Assist in the sales plan and implement tactics to achieve budget. • Monitors competitors’ activities and assists in marketing intelligence. • Refers sales leads to appropriate personnel within the InterContinental Hotels Group. • Sells to new, existing, and prospective customers considering goals set forth in the sales strategy, negotiating an optimum rate for the benefit of the business. • Services existing business through management of account bases. • Sell all facets of the hotel. • Manage the corporate head office and the preferred hotel history for that company. • Develop and maintain a regular pattern of sales calls, meeting with principals of the target market. • Provides direction on, and conducts market research and analysis. • Develops and maintains contact with business generators, meeting, and convention planners, visitors/convention bureau, travel agents, tour operators, airlines, corporate accounts, Government. • Departments and other producers closely allied to Hotel business • Builds profile within the local marketplace through attendance at various events and local marketplace. • Conduct client interviews. • Entertain clients. • Plan and conduct familiarization tours and site inspections. • Travel when required to promote the hotel and develop potential business. • Maintain regular contact with the IHG hotels in your region and the regional reservation office. • Monitors existing business and inputs into sales strategy meetings to maximize business. Grows existing business and establishes and pursues leads that will develop business. • Interfaces with operations on a timely basis. • Initiates and prepares tenders for business. • Assesses sales and marketing data. • Assists with the preparation of new products and services. • Assists in the evaluation of sales and marketing activities. • Analyses sales mix and likely impact on hotel goals. • Implement direction from Director of Sales and Marketing and Regional Managers. • Liaison with an advertising agency. • Stock control of collateral. • Collateral input. • Execute advertising/creative briefs in a timely manner. • Works with superior manpower planning and management needs. • Works with superiors in the preparation and management of the Department’s budget. • Provide guests with information (example: loyalty programs, area attractions, restaurants, facility information) to enhance guest experience. • Develop and maintain relationships with key clients and outside contacts in order to produce group and/or convention business, including room sales, food & beverage sales, and catering/banquet services. • Schedule conventions and/or business group activities at the hotel and coordinate with other hotel-level departments to facilitate services agreed upon by the Sales Office and prospective clients. • Develop awareness and reputation of the hotel and the brand in the local community. • Perform other duties as assigned by DOSM / ADOS