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B2B Marketing Specialist - KBS GROUP

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Company Overview:

KBS Group is an industry leader manufacturing of Building Construction material specialized in steel products. We are seeking a dynamic and resultsdriven B2B Marketing Specialist in the manufacturing field who also brings creative graphic design expertise and a solid understanding of IT to help drive our marketing initiatives and elevate our brand presence.

Job Summary:
The B2B Marketing Specialist will be responsible for developing implementing and optimizing marketing strategies to increase brand awareness and drive lead generation in the B2B space. This role requires a unique combination of marketing knowledge of the industrial products creative graphic design skills (especially with Adobe Illustrator) and a strong understanding of IT to support.

Key Responsibilities:

1. Graphic Design & Content Creation:

  • Design visually compelling marketing materials such as brochures catalogue flyers logo presentations data sheet etc using Adobe Illustrator and other design tools.
  • Maintain consistent brand guidelines across all marketing collateral.
  • Create multimedia content (videos infographics animations) to support campaigns and enhance engagement.

2. Digital Marketing & IT Technical Skills:

Manage the companys website content ensuring SEO best practices are followed to drive traffic and improve search rankings.

  • Execute PPC campaigns and monitor performance metrics optimizing as needed to maximize ROI.
  • Leverage technical skills to integrate marketing tools and troubleshoot any technical issues related to marketing campaigns (e.g. email templates landing pages). Implement website enhancements and marketingrelated software.

Qualifications:

  • Diploma certificate in Graphic Design.
  • 3 years of experience in manufacturing B2B marketing with a portfolio showcasing creative graphic design work.
  • Proficiency in Adobe Illustrator Photoshop InDesign and other design tools.
  • Strong understanding of digital marketing tactics including SEO PPC email marketing and content creation.
  • Basic knowledge of HTML/CSS and web development concepts is a plus.
  • Excellent English written and verbal communication skills.

Preferred Skills:

  • Experience in the manufacturing sector is a plus.
  • Photography and video editing skills with software (e.g. Adobe Premiere After Effects).
  • Familiarity with data visualization tools (e.g. Power BI Tableau).

Benefits:

  • Competitive salary.
  • Opportunities for professional development and growth.

How to Apply:
Submit your resume cover letter and portfolio showcasing your graphic design work to confidential

Job Type: Fulltime

Pay: QAR4000.00 QAR5000.00 per month

Education:

  • Diploma (Preferred)

Experience:

  • Marketing Specialist: 3 years (Preferred)

Application Deadline: 18/10/2024


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