B2B Marketing Specialist - KBS GROUP
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Job Description
Company Overview:
KBS Group is an industry leader manufacturing of Building Construction material specialized in steel products. We are seeking a dynamic and resultsdriven B2B Marketing Specialist in the manufacturing field who also brings creative graphic design expertise and a solid understanding of IT to help drive our marketing initiatives and elevate our brand presence.
Job Summary:
The B2B Marketing Specialist will be responsible for developing implementing and optimizing marketing strategies to increase brand awareness and drive lead generation in the B2B space. This role requires a unique combination of marketing knowledge of the industrial products creative graphic design skills (especially with Adobe Illustrator) and a strong understanding of IT to support.
Key Responsibilities:
1. Graphic Design & Content Creation:
- Design visually compelling marketing materials such as brochures catalogue flyers logo presentations data sheet etc using Adobe Illustrator and other design tools.
- Maintain consistent brand guidelines across all marketing collateral.
- Create multimedia content (videos infographics animations) to support campaigns and enhance engagement.
2. Digital Marketing & IT Technical Skills:
Manage the companys website content ensuring SEO best practices are followed to drive traffic and improve search rankings.
- Execute PPC campaigns and monitor performance metrics optimizing as needed to maximize ROI.
- Leverage technical skills to integrate marketing tools and troubleshoot any technical issues related to marketing campaigns (e.g. email templates landing pages). Implement website enhancements and marketingrelated software.
Qualifications:
- Diploma certificate in Graphic Design.
- 3 years of experience in manufacturing B2B marketing with a portfolio showcasing creative graphic design work.
- Proficiency in Adobe Illustrator Photoshop InDesign and other design tools.
- Strong understanding of digital marketing tactics including SEO PPC email marketing and content creation.
- Basic knowledge of HTML/CSS and web development concepts is a plus.
- Excellent English written and verbal communication skills.
Preferred Skills:
- Experience in the manufacturing sector is a plus.
- Photography and video editing skills with software (e.g. Adobe Premiere After Effects).
- Familiarity with data visualization tools (e.g. Power BI Tableau).
Benefits:
- Competitive salary.
- Opportunities for professional development and growth.
How to Apply:
Submit your resume cover letter and portfolio showcasing your graphic design work to confidential
Job Type: Fulltime
Pay: QAR4000.00 QAR5000.00 per month
Education:
- Diploma (Preferred)
Experience:
- Marketing Specialist: 3 years (Preferred)
Application Deadline: 18/10/2024
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Employment Type
Full Time
