We are seeking a creative and dynamic Social Media Specialist to manage the online presence of Place Vendme Qatar. The ideal candidate will be responsible for crafting implementing and managing social media strategies that enhance the malls visibility engage visitors and promote events retailers and attractions. You will work closely with the marketing team to create exciting and targeted campaigns that drive foot traffic and improve the malls reputation.
Key Responsibilities:
Social Media Strategy & Management:
- Develop and execute social media strategies aligned with the malls marketing objectives.
- Manage all social media platforms (Instagram Facebook Twitter TikTok LinkedIn etc.) ensuring timely relevant and engaging content.
- Monitor and analyze performance metrics adjusting campaigns for optimal results.
Content Creation:
- Create original and highquality content including posts stories reels videos and graphics.
- Collaborate with internal teams and retailers to produce content that promotes the malls events shops and services.
- Work with photographers videographers and designers to create engaging visuals.
Community Engagement:
- Engage with followers respond to inquiries and monitor conversations on social media platforms.
- Develop relationships with local influencers and bloggers to increase brand reach and visibility.
- Implement contests giveaways and interactive posts to foster community participation
Advertising & Promotions:
- Plan and execute paid advertising campaigns on social media platforms to drive targeted traffic to the mall.
- Monitor ad performance and budget ensuring ROI and optimal ad placements.
Analytics & Reporting:
- Track and report on social media performance using analytics to recommend improvements.
- Stay updated with industry trends platform updates and social media innovations to keep strategies current
Event Promotion:
- Support the marketing team in promoting inmall events sales promotions and seasonal activities.
- Provide live social media coverage for events and activities to boost engagement and attendance.
Job Specification:
- Bachelors degree in marketing Communications Journalism or a related field.
- Minimum 510 years of experience in social media management preferably in the retail hospitality or entertainment sectors.
- Experience working with social media tools and analytics platforms like Hootsuite Sprout Social Facebook Ads Manager and Google Analytics.
- Creativity: Strong creative thinking to produce innovative content and campaigns.
- Communication: Excellent written and verbal communication skills with the ability to create compelling and grammatically accurate copies.
- TechSavvy: Proficient in using social media platforms and content creation tools (e.g. Canva Adobe Photoshop etc.).
- Analytical Skills: Ability to interpret data and analytics to measure content success and optimize future campaigns.
- Time Management: Strong organizational skills and the ability to manage multiple tasks and deadlines.
- Collaboration: Ability to work closely with internal teams external agencies and mall tenants to align social media efforts.
- Multilingual: Fluency in both English and Arabic is highly desirable.
Job Types: Fulltime Permanent
Application Question(s):
- Are you in Qatar with valid Qatar ID
Experience:
- Social Media: 4 years (Required)
Language:
This job has been sourced from an external job board.
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