Assistant Marketing Manager

Position Title: Sr. Executive / Assistant Manager Department: Marketing and Communications

We are seeking a dynamic and versatile Sr. Executive / Assistant Manager to join our team. The ideal candidate will have a strong foundation in market research content creation social media management SEO SEM and client communication. This role requires a proactive individual who can handle multiple tasks and collaborate effectively with different departments to achieve business goals.

Key Responsibilities:

1. Market Research:
   • Conduct thorough market research to understand industry trends competitive landscape and target audiences for our business segments.
   • Analyze data to provide actionable insights and strategic recommendations.
   • Prepare detailed reports and presentations to communicate ndings to stakeholders.
2. Presentations and Content:
   • Develop compelling and visually appealing presentations for internal and external use.
   • Create highquality content for various marketing materials including brochures whitepapers and newsletters.
   • Collaborate with the design team to ensure content is aligned with brand guidelines and aesthetics.
3. Social Media Content Creation and Execution:
   • Plan and execute social media strategies across different platforms (e.g. LinkedIn Facebook Twitter Instagram).
   • Create engaging and relevant content to increase brand awareness and engagement.
   • Monitor social media trends and analyze performance metrics to optimize campaigns.
4. SEO & SEM:
   • Implement and manage SEO strategies to improve organic search rankings and drive website tra c.
   • Develop and execute SEM campaigns including keyword research ad creation and performance tracking.
   • Use analytical tools to measure and report on the effectiveness of SEO and SEM efforts.
5. Client Communication: