About Salma AI
Created by Mawdoo3 in 2017 by a team of over 50 developers, artificial intelligence scientists, user experience specialists, business professionals, and Arabic language experts, Salma dedicates its smart performance for a great digital customer experience to serve different business sectors, specifically retail banking. Salma’s Engine (NLP and Machine learning) empowers the Chatbot to turn into a banking personal assistant and eventually a digital branch, enabling customers to interact with their favorite banks via a voice assistant. When compared to global players, Salma has the highest accuracy in understanding Arabic language and has the edge of being in-house developed and therefore, customizable.