Marketing Supervisor

Job Description

Operational Duties

1. Prepares appropriate Arabic and English press releases for the coverage of NMH’s events and news

2. Liaises with community physicians who are affiliated with the Hospital to determine their needs and reports findings to manager on a periodic basis through systematic visits

3. Maintains appropriate and consistent relationships with corporate partners and medical organizations in Kuwait for the promotional support

4. Obtains patient and family satisfaction opinions through appropriately constructed surveys and periodic visits with patients and families in the Hospital and the clinics

5. Plans and arranges the visits of the physicians for the rotation program in coordination with the HR department, and follows up all promotions related to the program

6. Monitors newspapers and magazines as assigned with respect to competitor’s advertisements, healthcare events and news pertaining to healthcare innovations and prepares periodic reports of such monitoring activities, when required

7. Gathers data on competitors and analyzes their prices, sales, and method of marketing and distribution.

8. Prepares written evaluations of the strengths and weaknesses of private clinics and prepares comparisons with NMH

9. Ensures distribution of newspapers and magazines inside the Hospital, including waiting areas

10. Maintains appropriate records, reports and files on the marketing efforts by the Hospita Exhibitions/Events

11. Liaises with media/advertising agencies, photographers, etc. for media-based advertising and promotional campaigns

12. Coordinates the preparations and arrangement of Hospital promotional functions such as symposia, exhibits and conference, kid’s days, Open days, etc.

13. Participates in the preparation of lectures and seminars for the Hospital and clinic staff and facilitates production of professional presentations for the Hospital physician’s, paramedical and administrative staff

14. Provides all the Below The Line materials related to the Hospital and place it in appropriate locations General Duties

15. Enhances professional growth, training and development through participation in educational programs, current literature, in service meetings and workshops

16. Attends meetings as required. Performs such other duties as may be assigned by the Marketing Manager.