WHAT YOU'LL DO:
- Coordinate and monitor the implementation of marketing objectives, strategies, advertising and promotion and ensure their execution.
- Develop & execute digital marketing road map & initiatives
- Develop, when applicable, implement and update product training to sales force on an ongoing basis.
- Coordinate introduction and launch of new products i.e. product design, costs, registration, trademarks, clinical programs, market research, P&L, material management, and affiliate training.
- Forecast product requirements, identify potential supply issues, and develop contingency plans.
- Participate in planning sales promotion and advertising in support of existing products and support the marketing manager in determining market strategies and sales tactics to achieve product objectives.
- Ensure all business activities comply with the relevant Acts, legal demands and ethical standards. Review complaints and suggestions relating to assigned products.
- Contribute to the achievement of margin and market share annual goals.
- Monitor competitors’ promo, pricing, product positioning and marketing moves by product / business segment as well as their product line performance and institute corrective action as needed.
- Coordinate SFE (Sales Force Effectiveness) activities and consolidate regions’ data.
EDUCATION AND EXPERIENCE, YOU’LL BRING:
- Business/Medical Degree or Marketing qualification – essential.
- Minimum of 4 years Sales / Marketing experience within the Pharma industry with at least 2 years of experience in the Marketing managing Kuwait market.
- Experiencewith initiating digital marketing activities/campaigns.
- Strong sales / marketing track record.
- Fluent English (proficient in verbal and written communication).
- Excellent presentation skills.
- Good knowledge of computer-based programs including of Excel and Power Point.
- Must be driven, a team player and possess strong business acumen and interpersonal skills.