Director of Sales
Director of Sales
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Job Description
We are looking for a Director of Sales who can take charge of our sales team and is enthusiastic about working in a fastpaced highgrowth company.
This role is part of the B2C sales function ensuring target enrollments are achieved for our courses (India/International business).
Reporting directly to management the role involves driving new customer acquisition and motivating sales teams to perform beyond targets. Work experience with EdTech is required.
Job Function:
Sales Target Achievement:
- New Customer Acquisition
- Conversion of leads received through various marketing channels
- Direct manage and coach sales counselors in the team to generate revenue through direct sales and telesales
- Deliver targeted topline as per the business plan by meeting sales targets.
Sales Strategy:
- Develop and implement comprehensive sales strategies and other promotional activities for various products to achieve targeted sales
- Understand students requirements and pass on insights toward product improvement based on student interaction/feedback
Team Management:
- Manage a team of 60 sales personnel
- Provide training on calls sales pitches and objection handling
- Set team targets and ensure they are achieved
- Ideate for crossselling and upselling
- Strategize and plan incentive structures based on monthly targets
- Recruit and select new team members including interviews and hiring
Reporting and Audits:
- Continuously monitor team members based on performance metrics
- Report the overall performance of the team on different parameters like weekly/biweekly revenue per salesperson average revenue per salesperson etc.
- Conduct regular audits in LeadSquared (CRM) to ensure proper lead utilization by team members
Requirements
Required Experience and Qualifications:
10 years of work experience in sales
Must have managed a team of 30
Excellent communication and management skills
Deep understanding of conversion rates
Strong sales orientation and customer focus
Working knowledge of CRMs and Sales automation tools
Must be proficient in MSOffice
Great objection handling skills
Expected KPIs
Maintaining hygiene in lead funnel to arrive at desired sales
Improving and maintaining sales conversion rates
Monitoring calls and sales counselors productivity.
Ensuring team productivity is at its highest to achieve monthly targets
Employment Type
Full Time
