Content Marketing Executive
Content Marketing Executive
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Job Description
Experience: 1 Year
Education: Graduate/Postgraduate in any stream
Location: Pune
Skills: Content Creation Email Marketing Social Media Marketing SEO Blog Writing
Analytics
Job Overview:
We are seeking a dynamic and creative Content Marketing Executive with a passion for
crafting compelling content and driving marketing strategies. The ideal candidate should
have a strong command of language the ability to generate innovative ideas and a knack
for creating content that engages and retains audiences. You will be responsible for
developing content that aligns with our brand voice driving organic traffic and supporting
overall marketing goals.
This role requires a blend of creativity technical knowledge and marketing expertise to
create content that resonates with our target audience and supports business objectives.
Responsibilities:
Develop and execute content marketing strategies to drive brand awareness and
engagement.
Create engaging and SEOoptimized content for blogs websites newsletters and
social media platforms.
Collaborate with the marketing team to align content with campaign goals and brand
messaging.
Conduct keyword research and implement SEO best practices to maximize organic
traffic.
Manage and grow social media presence by creating and scheduling posts engaging
with followers and analyzing performance metrics.
Design and execute email marketing campaigns to nurture leads and engage
customers.
Create supplementary content such as infographics videos and podcasts to enhance
content appeal.
Monitor and analyze content performance using tools like Google Analytics
SEMrush or similar platforms.
Stay updated on industry trends and incorporate them into content strategies.
Proofread and edit content to ensure accuracy consistency and quality.
Assist in maintaining the editorial calendar and ensuring timely delivery of content.
Collaborate with designers developers and other stakeholders to create cohesive
marketing campaigns.
Desired Profile:
Bachelors degree in Marketing Communications Journalism English or a related
field.
1 year of experience in content creation content marketing or a similar role.
Strong understanding of SEO SEM and digital marketing tools and techniques.
Familiarity with CMS platforms like WordPress Joomla or Squarespace.
Basic knowledge of HTML and domain hosting is a plus.
Proficiency in using social media platforms (Facebook LinkedIn Instagram Twitter
etc. for marketing purposes.
Excellent written and verbal communication skills in English.
Strong analytical skills to interpret data and optimize content performance.
Creative thinker with the ability to generate innovative ideas.
Ability to work under tight deadlines and manage multiple projects simultaneously.
Detailoriented with a focus on delivering highquality work.
Familiarity with tools like Canva Adobe Creative Suite or similar for creating visual
content is a plus.
Employment Type
Full Time
