SALES AND EVENTS MANAGER
SALES AND EVENTS MANAGER
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Job Description
SALES & EVENTS MANAGER EDINBURGH
Reports to: Head of Sales
Has a line into: GM Marketing & Operations
Responsible for: Event CoOrdinators
Welcome to Pilgrims where pizza isnt just food its happiness. We create hospitality memories moments of happiness between friends family and sometimes even strangers. We believe in delivering not only the best and traditional Neapolitan pizza but also unforgettable experiences. And thats where you come in. As Sales & Events Manager youre not just growing our business in Edinburghyoure part of our mission to make people happier one pizza at a time.
ABOUT US
In 2012 founders Thom & James decided to quit their jobs and fly to Naples pick up a threewheel Piaggio Ape van and drive the 4500km back to London learning all they could about the true art of pizza making.
In 2023 they built an even more ridiculous pizza wagon THE PIZZA VESPA and took part in a 10day trip visiting the icons of the Napoli pizza scene as well as suppliers and friends they have made since the original pilgrimage.
Weve now got pizzerias in England Wales and (very soon!) Scotland. our very own pizza academy and weve won a whole load of awards along the way too. As a BCORP we believe in doing the right things for the right reasons and weve ambitious to better ourselves every day for our team our guests and the planet.
Caught your eye Then read on...
Were looking for a sales driven legend in Edinburgh wholl love spreading the joy of pizza across the city. Youll have at least 3 years sales experience with a natural flair for creating new business a solid hospitality background and a strong network in the city. This is no easy task which is why were looking for somebody at the very top of their game to join us.
KEY RESPONSIBILITIES
Supporting the performance Pizza Pilgrims Edinburgh by generating sales from proactive reach out and marketing initiatives and managing conversations for all private hire and large bookings as well as ticketed events.
Managing all key event client corporate relationships and communications conducting mobile event space promotional pushes using commercial mailing lists and driving new business solicitation through research meetings pitches and distribution of collateral as well as helping to create bespoke offers events and initiatives to increase eventbased revenue. The role will be based in site but with offsite duties (networking outreach etc) and the ability to work remotely on occasion.
I know Im doing a good job when:
- Sales are maximized in the pizzeria due to Reasons to Visit (Masterclass events group dining private hire & ticketed sales)
- New business is proactively brought in and won
- Repeat clients booking
New business proactive outreach & account management
- Demonstrate a strategic and creative mind with strong leadership qualities. Confidently attend networking opportunities and events gaining new business and maintaining relationships
- Hold a strong understanding of the companys products and industry competition.
- Use excellent interpersonal skills with the ability to flourish in a competitive industry.
- Follow up on inbound leads outreach for new business building client relationships negotiating and closing sales
- Work closely with the Head of Sales & Events and General Manager to identify gaps in the business that need promotional support to generate additional sales
- Organise direct face to face meetings and showarounds with contacts and clients to generate business. Half of these meetings should be with new client leads
- Promote sales into the pizzeria account management & managing databases to ensure repeat custom from your contacts PAs EAs OMs etc.
- Compile a weekly report for the Head of Sales and Events on the progress of each weeks sales leads meeting outcomes and action points as well as a tally of current and anticipated (pipeline) event sales volume.
- Build and maintain strong relationships with clients 3rd parties corporate partners and key stakeholders to enhance business opportunities and customer satisfaction promoting private hire & groups
- Manage a P&L as well as 3rd party relationships with partners for Marketing activations & ticketed events
- Make a point of knowing all major local and surrounding area events award shows cultural events etc and forge relationships with organisers to secure business and enter Pizza Pilgrims for certain categories
- Head up four showcase events per year corporate or student.
Event Management
- Responsible for booking management using the system Design my Night with conversion & response time measures
- Demonstrate excellent communication ensuring the team on duty are handed over event & client specifics by holding weekly meetings with the team and working closely with GM supervisors & event coordintors
- Pizzeria Knowledge Convert bookings by having the knowledge of the pizzeria to know what might suit the customers needs by working closely with the pizzeria team.
- Communicating with customer regarding any event specifics. Ensure that a function sheet is created and amended to reflect the needs and always communicating this to the Pizzeria Management team to ensure a great event every time
- Reporting inputting actual event sales post event to report weekly sales figures which are collated and sent out to Operations team every Monday
- Greeting & Follow up Meeting & greeting the client at the beginning of some events and always following up post event to ensure expectations were exceeded leading you to be able to account manage from there
- Special Events working on special Mobile events as they present themselves
VALUES
Were proud of the culture weve built. Whilst skills are important living by our values are just as important too;
- Be Yourself Be yourself and let your passion for sales show! Have a flair for connecting with people
- Push Yourself have a go get it character for bringing in new business by networking and attending events across the country as well as trade / industry shows where relevant building a business plan to propose why these would benefit the business.
- Enjoy Yourself build your network and work with a great team!
- Respect Others As well as strategic planning being able to work in an agile way depending on the demands of the business
SUCCESS MEASURES
Your targets will be reviewed and agreed during regular huddles with our Head of Sales & Events. They will be split into the following areas
- New Business Conversions
- sales targets per site Masterclass Group Dining Menu covers Private hire Ticketed events
- Quality / Review scores
- Weekly outreach reports shared
- Weekly Sales reports shared
OUR FAVOURITE PERKS
Free pizza every working day
An extra day of holiday for every year you work at Pilgrims up to 5 years.
A onemonth paid sabbatical after 5 years.
Bring three friends to any Pilgrims each month the pizza is on the house.
Healthcare access with Bupa.
Two company parties every year.
Trips to Naples and supplier trips for our managers.
Ready to make people happier one pizza at a time Lets dough it!
Salary is base uncapped Commission.
Employment Type
Full Time
