Marketing Officer
Marketing Officer
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Job Description
Role Summary
Bowties mission is to make insurance good again and our vision is to build a categorydefining health insurance company.
As a young and fastgrowing company grooming and learning from the next generation is always our priority. We are looking for great talentswho share our valuesto enhance our brands online presence and engagement through strategic marketing campaign and compelling content creation.
About the Role
You will be working closely with the team to gain some handson experience and deliver some brand & creative materials/projects/campaigns to pave the way for your career in marketing.
YourKey Responsibilities Include:
- Cultivate and foster positive relationships with influencers advisors and internal stakeholders
- Identify meaningful influencer profiles for content creation across social media platforms. Ability to implement influencer marketing strategies that support overarching marketing goals and boost brand visibility
- Comprehensive understanding of major social media platforms such as Instagram YouTube Facebook Thread and LinkedIn. Proficiency in platformspecific algorithms best practices and content formats
- Measure and interpret campaign performance metrics as well as extract actionable insights from data
- Assist in conducting market research competitor monitoring & analysis
Requirements for Success
- Uptodate knowledge of digital marketing best practices strategies and industry standards
- Excellent time management skills and the ability to manage conflicting interactions with third parties and handling complex projects
- Selfmotivated highly organized and flexible with strong attention to detail
- Ability to work in a collaborative team and autonomously as required
- A kind person you know how to have fun.
- A committed team player we work as a team and we leave no one behind!
About you
- 2 years of handson marketing experience
- Degree in Business Administration Marketing or related disciplines
- Strong project management skills accuracy and detailminded
- Excellent communication skills and strong command of spoken and written English and Chinese
- Strong sense of ownership you are instrumental to our success and the owner of your own growth!
We Offer
Apart from a great career path and an opportunity to do good and do well we also offer:
- Competitive package
- Flexible work arrangement
- Benefits include medical/ dental coverage and wellness programs
- Employee discounts
- Fun cooperative and flexible startup culture
- Weekly sharing sessions and regular social gatherings
- Excellent learning opportunities with Professional Development Sponsorship
About Bowtie
We are the first licensed virtual insurer () in Hong Kong.
We believe that insurance is fundamentally good and we are here to bring the good back through our passionate innovative and customercentric team.
By combining our deep domain expertise and our own proprietary modern technology we are building one of the most iconic categorydefining health insurance companies in Asia.
We take pride in moving fast all the time and our track record in moving ahead in the game. Our digital insurance platformis also ranked #2 in the world inSia Partners 2023 report.
As we grow were always looking for highly dynamic handson and passionate talent to join our team. If you are looking for a rewarding career where you will grow together with strong talents from different backgrounds and build products and services that bring a positive impact on the lives of millions of people in Hong Kong / Asia apply to our opening today!
Information collected will be treated in strict confidence and used solely for recruitment purposes.
The company will retain all applications no longer than 24 months of which will be destroyed thereafter.
We are an equalopportunity employer. We do not discriminate on the basis of race sex disability or family status in the employment process.
Employment Type
Full Time
