ServiceNow University Marketing Manager Ecosystem Integrated Campaigns

Are you a resultsdriven individual with a passion for customer experiences and driving impactful marketing initiatives The ServiceNow University marketing team is looking for an experienced marketing manager to drive integrated campaigns across ServiceNow Universitys strategic programs to join their high performing team. This role is responsible for supporting the ecosystem growth strategy through strategic programs partnerships and initiatives. In addition this individual will keep a pulse on the ServiceNow University learner content and training to drive awareness elevate the learner experience and foster ongoing engagement.   

The ideal candidate demonstrates strong integrated marketing prowess with the ability to manage multiple marketing projects generate innovative marketing concepts for campaigns and works effectively with crossfunctional teams to achieve marketing goals. This role requires a critical thinker who is AIcurious and proficient in AI tools approaches challenges with multiple solutions good cross functional collaboration skills and demonstrates agility and flexibility in a fastpaced environment. This individual contributor role reports to the ServiceNow University Marketing Ecosystem Growth & Engagement Lead.  

Responsibilities 

• Develop the marketing plan to drive global awareness of ServiceNow University content and training to target personas 

• Execute integrated marketing campaigns to drive ecosystem growth and engagement through priority global programs across key markets 

• Manage the ServiceNow University pre/post event strategy and execute campaigns to optimize engagement and drive critical metrics 

• Prepare briefing and postmortem presentations for strategic ServiceNow University marketing initiatives which summarize objectives activities and results 

• Cultivate and optimize relationships with ServiceNow Universitys global partnership leads to drive joint marketing initiatives 

• Collaborate with cross functional teams as needed to develop and execute integrated marketing campaigns aligned to strategic priorities  

Qualifications :

• 8 years of experience in marketing driving integrated campaigns executing large scale programs and initiatives 

• Bachelors degree or equivalent experience in marketing business or a related field  

• Proficiency with AI technologies and tools to drive innovation and increase productivity  

• Exceptional written and verbal communication skills to interact with leaders and stakeholders  

• Excellent people skills to interact with crossfunctional teams  

• Experience managing large scale marketing programs and initiatives 

• 25% travel to support GTM activities and customer events  

FD21

Not sure if you meet every qualification We still encourage you to apply! We value inclusivity welcoming candidates from diverse backgrounds including nontraditional paths. Unique experiences enrich our team and the willingness to dream big makes you an exceptional candidate!

For positions in this location we offer a base pay of $135300 $236800 plus equity (when applicable) variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline and individual total compensation will vary based on factors such as qualifications skill level competencies and work location. We also offer health plans including flexible spending accounts a 401(k) Plan with company match ESPP matching donations a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Additional Information :

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by law. In addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

From Fortune. 2024 Fortune Media IP Limited. All rights reserved. Used under license.