Sales Consultant Bancassurance and Marketing
Sales Consultant Bancassurance and Marketing
Posted on :
23-01-2025
Employer Active
1 Vacancy
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Job Description
Purpose of the job
To maintain a customer relationship portfolio of major customers in respect of their business requirements including maximizing customer sales service and profit performance in the Bancassurance businesses. This role predominantly focuses on the bancassurance channel and covers Individual Life / Retail within Personal & Private Banking segments.
The role requires focus on the following underlying business drivers:
- Number of Customers and Premiums
- Fee and Commission Income
- Costs
Manage and control.
- Income statement of Bancassurance
- Review Pricing and Product Training
- Revenue optimization (revenue leakage)
- Segmentation of Insurance Product offering
- Design implement and manage Budget / Actual monthly tracking system down to respective acquisition channel.
- Market and competitor research
Monitor and control
- Operational Risk
Key Responsibilities
Financial Accountability
- Provided Financial and Sales budgets for the various departments and branches within the Bank and providing weekly /monthly feedback on the performance of the departments/branches against targets set.
- Reviewing actual performance against strategic and financial plans and taking appropriate action to assist senior personnel in achieving their objectives.
- Monitor and report on financial performance against agreed budgets.
- Submission of the most recent monthend statements concerning profit performance and commenting on performance against financial plans and the performance of the bank branches Tele sales and departments against targets set.
Internal Processes
- Review the sales onboarding processes to have all Bancassurance products embedded at the point of sale.
- Ensuring sales reports are developed defined and continuously reviewed to facilitate growth of the business.
- Ensuring procedures systems and reports are developed defined and continuously reviewed to facilitate decisionmaking.
Effective Human Resource Management
- Ensure that all departments/Branches receive training where applicable for all new Bancassurance products that are launched in terms of:
Product knowledge
Terms and conditions of cover for the various products
Processes and Procedures
IT systems
- Ensure the Bancassurance procedures are made available for all branch staff via key partners.
- Ensure that staff adheres to these procedures and provide feedback to line managers where errors/omissions have been identified. Effectively manage subordinates.
Customer Service
- Implementing the overall objectives philosophies policies and budgets as approved for Bancassurance.
- Provide secure efficient competitive and comprehensive range of services and products.
- Ensure agreed service level agreements with stakeholders.
- Ensure that all products product pricing and benefits are in line with the groups Bancassurance strategy.
- Ensure that the look feel and content of all customer communication regarding Bancassurance products (i.e. welcome renewal rate increase letters fulfillment pack policy wordings brochures etc.) is professional and complies with necessary legislative requirements.
- Ensuring there is adequate communication and exchange of ideas between the Bancassurance Division and other divisions of the bank by making regular visits to respective units including the branches across the network.
- Closely monitoring competition and market trends to ensure strategic plans on market share are achieved.
- Promoting the development of Bancassurance within the community the media other financial institutions economic and financial associations the Central Bank and insurance associations.
- Effectively monitor and provide input where necessary for the different service level agreements in place for services provided.
- Attend and provide input the different internal meetings that may impact the service level agreements MD Exco.
Risk and Governance
- Ensure that all Bank policies and procedures are adhered to.
- Maintain a good understanding of all relevant legislation related to Bancassurance.
- Identify potential risks and engage with the risk and ops departments to put in place control measures.
Marketing
- Design and implement targeted marketing strategies to promote bancassurance products to banking clients.
- Analyse market trends customer insights and competitive landscape to identify opportunities for product promotion.
- Enhance brand visibility through consistent messaging and positioning of bancassurance products.
- Organize branding events sponsorships and partnerships with banking partners.
- Build and maintain relationships with banking partners to promote collaboration in marketing activities
Requirements
- Grade 12 Certificate
- Bachelor s degree in marketing Business Administration Communications or a related field (or equivalent work experience).
- Must have Insurance Qualification
- Must be a member of Zambia Institute of Marketing
Employment Type
Full Time
Key Skills
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