Sr Campaign Manager

Sr. Integrated Marketing Campaign Manager  

Role Overview 

We are seeking a strategic and resultsoriented Sr. Campaign Manager to partner with our Integrated Marketing Program Directors to ensure seamless integration across teams and regions for programrelevant campaigns. This role is critical to connecting fullfunnel awarenesstodemand strategies to execution driving alignment and fostering collaboration across diverse stakeholders. The ideal candidate is a campaign expert who understand the endtoend lifecycle of integrated marketing programs and campaigns and thrives in bringing crossfunctional teams along to deliver impactful results.  

Campaign Strategy & Execution 

• Partner with the Integrated Marketing Program Director to design and implement integrated marketing campaigns aligned with program strategies and objectives 

• Act as a subject matter expert on campaign development and execution ensuring all touchpoints align with the programs personadriven strategy 

• Drive campaignlevel planning integrating input from across marketing to align campaign to program goals expected outcomes budgets timelines and KPIs 

• Ensure campaigns deliver exceptional quality and align with inmarket goals across regions 

• Collaborate with the Program Management & Operations lead team to align campaign timelines with program milestones 

Stakeholder Collaboration & Influence 

• Work across marketing teams and other organizations in ServiceNow to align on shared goals ensuring collaboration and effective communication 

• Drive alignment and adoption with partner teams and build strong relationships to ensure smooth execution  

Campaign Performance & Optimization 

• Monitor and measure campaignlevel KPIs 

• Partner with analytics team to assess performance and identify opportunities for optimization and scaling 

• Provide regular updates to Program Director on performance insights and recommendations for continuous improvement 

Qualifications :

Experience & Skills 

• 12 years of experience in endtoend marketing campaign planning and execution ideally in a B2B SaaS or technology environment. 

• Proven ability to manage complex marketing campaigns with multiple stakeholders. 

• Familiarity with multichannel full funnel marketing campaigns including digital email content and field marketing. 

• Strong organizational skills and attention to detail with the ability to manage multiple priorities simultaneously. 

Personal Attributes 

• Highly collaborative team player with excellent communication and interpersonal skills. 

• Resultsoriented with a proactive approach to problemsolving and a focus on delivering highquality work to brand standards 

• Detailoriented with the ability to balance tactical execution with an understanding of strategic objectives. 

• Eager to learn grow and contribute to a fastpaced marketing organization. 

• Curiosity for AI & Innovation: Were looking for candidates who are excited about AI and love experimenting with new ideas and tools. A passion for learning and innovation is a must! 

Not sure if you meet every qualification We still encourage you to apply! We value inclusivity welcoming candidates from diverse backgrounds including nontraditional paths. Unique experiences enrich our team and the willingness to dream big makes you an exceptional candidate!

For positions in this location we offer a base pay of $162600 $284600 plus equity (when applicable) variable/incentive compensation and benefits. Sales positions generally offer a competitive On Target Earnings (OTE) incentive compensation structure. Please note that the base pay shown is a guideline and individual total compensation will vary based on factors such as qualifications skill level competencies and work location. We also offer health plans including flexible spending accounts a 401(k) Plan with company match ESPP matching donations a flexible time away plan and family leave programs. Compensation is based on the geographic location in which the role is located and is subject to change based on work location.

Additional Information :

Work Personas

We approach our distributed world of work with flexibility and trust. Work personas (flexible remote or required in office) are categories that are assigned to ServiceNow employees depending on the nature of their work. Learn more here.

Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race color creed religion sex sexual orientation national origin or nationality ancestry age disability gender identity or expression marital status veteran status or any other category protected by law. In addition all qualified applicants with arrest or conviction records will be considered for employment in accordance with legal requirements. 

Accommodations

We strive to create an accessible and inclusive experience for all candidates. If you require a reasonable accommodation to complete any part of the application process or are unable to use this online application and need an alternative method to apply please contact for assistance. 

Export Control Regulations

For positions requiring access to controlled technology subject to export control regulations including the U.S. Export Administration Regulations (EAR) ServiceNow may be required to obtain export control approval from government authorities for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by relevant export control authorities. 

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