Social Media Strategist
Social Media Strategist
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Job Description
Designation:
About Us:
Keekoo Hospitality is a dynamic hospitality group with two distinct brands under its umbrella:
- Keekoo Stays: A luxury travel experience blending elegance exclusivity and personalized stays.
- Zen Hotels: A budgetfriendly offering catering to practical valuedriven travelers.
We re on a mission to redefine hospitality experiences luxury that inspires and affordability that delights. If you re creative strategic and passionate about storytelling join us to shape our growing digital presence!
Responsibilities:
Social Media Strategy & Content Creation
- Develop and execute tailored social media strategies that highlight the distinct personas of Keekoo Stays (luxury) and Zen Hotels (budget).
- Craft engaging highquality reels posts and stories that resonate with audiences across Instagram YouTube Shorts and emerging platforms.
- Create aspirational content for Keekoo Stays and relatable valuedriven content for Zen Hotels while maintaining the overarching Keekoo Hospitality brand voice.
Influencer Collaboration
- Identify onboard and manage influencers who align with the core values of each brand.
- Build and nurture influencer relationships to maximize campaign reach and authenticity.
- Organize influencer stays and experiences to generate impactful organic content.
Community Engagement & Growth
- Foster meaningful relationships with our audience encouraging engagement reviews and usergenerated content.
- Maintain a consistent and responsive tone across platforms to build loyalty and trust in the Keekoo Hospitality brand.
Performance Tracking & Campaign Optimization
- Use analytics tools to track social media metrics including reach engagement and conversions to refine strategies and achieve KPIs.
- Optimize content and campaigns based on data insights to drive organic growth and improve ROI.
CrossSelling & Promotion
- Promote Keekoo s premium offerings such as bespoke dining spas and curated experiences.
Highlight Zen Hotels convenient budgetfriendly options to attract families and practical travelers.
Requirements
What We re Looking For:
- Creative Vision: A natural storyteller with a flair for crafting compelling narratives.
- Platform Expertise: Handson knowledge of Instagram YouTube and other emerging platforms with an eye for algorithm trends.
- Content Creation Skills: Advanced editing and design skills to produce highquality reels and visuals.
- Strategic Thinking: Ability to plan and execute campaigns tailored to diverse audiences.
- People Skills: Strong interpersonal skills to build relationships with influencers and audiences.
Benefits
Why Join Us
- Be a part of Keekoo Hospitality where we re blending luxury and accessibility to redefine travel.
- Work on creative and datadriven campaigns for two exciting brands under one umbrella.
- Enjoy a dynamic collaborative environment where your ideas will shape our digital future.
Requirements: - Bachelor's degree in Hospitality Management or related field preferred. - Only 1-3 years of experience in the hotel industry. - Excellent communication and interpersonal skills. - Proficiency in property management systems and Microsoft Office suite.
Employment Type
Full Time
