Social Media Communications Specialist
Social Media Communications Specialist
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Job description
Job Title: Social Media and Communication Specialist
Job Description:
A Social Media and Communication Specialist is responsible for developing and implementing strategies to manage a company or brands online presence and communications. This includes creating engaging content managing social media accounts monitoring analytics and ensuring consistent messaging across digital platforms. The role requires excellent communication skills creativity and the ability to adapt to the latest digital trends.
Key Responsibilities:
- Social Media Management:
- Develop and execute social media strategies across platforms (Facebook Twitter Instagram LinkedIn Telegram etc.)
- Create curate and schedule engaging content (posts images videos) to enhance brand visibility and engagement.
- Monitor social media channels for mentions comments and direct messages ensuring timely responses.
- Build and manage an online community fostering positive relationships with followers and influencers.
- Content Creation & Strategy:
- Collaborate with marketing and design teams to create highquality content that aligns with the brand voice.
- Stay uptodate on industry trends tools and best practices to ensure the brand stays relevant and innovative.
- Develop content calendars and ensure content is aligned with promotional schedules campaigns and events.
- Communication & Brand Messaging:
- Develop clear and consistent messaging for both internal and external communication.
- Work with PR teams to create press releases and other communication materials as needed.
- Support brand storytelling efforts and ensure all communication reflects the company s values and objectives.
- Analytics & Reporting:
- Analyze and report on social media performance using analytics tools to track engagement reach and ROI.
- Use data insights to optimize content and strategies for better audience targeting and campaign effectiveness.
- Crisis Management & Public Relations:
- Handle sensitive communications ensuring the brands reputation is maintained especially during negative incidents.
- Coordinate with PR teams to manage media relations and improve brand perception.
- Collaboration & Coordination:
- Collaborate with other departments (marketing customer service sales) to ensure messaging consistency and support company goals.
- Coordinate with influencers partners or other external teams to enhance brand visibility and reach.
Skills and Qualifications:
- Bachelors degree in Communications Marketing Advertising Public Relations or related field.
- Proven experience in social media management and digital marketing.
- Strong written and verbal communication skills with an eye for detail.
- Proficient in social media platforms content management tools and analytics software (e.g. Google Analytics Hootsuite Sprout Social etc.).
- Creative thinker with the ability to adapt to changing trends.
- Strong organizational and project management skills.
- Ability to work under pressure and meet deadlines in a fastpaced environment.
Preferred Qualifications:
- Experience in video content creation or editing.
- Familiarity with SEO and digital advertising platforms.
- Experience with influencer marketing or community building.
This role is dynamic and requires a balance of creativity strategy and strong communication abilities to help shape and maintain a brands online presence effectively.
Job Types: Fulltime Permanent
Requirements
Preferred Qualifications:
- Experience in video content creation or editing.
- Familiarity with SEO and digital advertising platforms.
- Experience with influencer marketing or community building.
Benefits
Benefits:
- Performance Bonus
- Medical Insurance
Preferred Qualifications: Experience in video content creation or editing. Familiarity with SEO and digital advertising platforms. Experience with influencer marketing or community building.
Education
Bachelors in marketing, advertising, mass media, or related field.
Employment Type
Full Time
