drjobs Manager Conversion Optimization

Manager Conversion Optimization

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1 Vacancy
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Job Location drjobs

Warsaw - Poland

Monthly Salary drjobs

Not Disclosed

drjobs

Salary Not Disclosed

Vacancy

1 Vacancy

Job Description

Are you passionate about helping Allegro improve conversion of each customer visit and directly contribute to the platform GMV growth Join our team as a Manager Conversion Optimization.

In this role you will be responsible for

  • Acting as the companywide conversion owner managing one of the key metrics driving our overall business
  • Detecting conversion blockers and identifying improvement opportunities across the entire platform by collaborating with crossfunctional teams such as Marketing Technology Operations and Commerce
  • Build input metrics which explain conversion better (e.g. customer platform navigation metrics quality of offers available on the platform and more)
  • Exploring targeted opportunities for specific categories channels (app desktop web) and traffic sources.
  • Prioritizing potential conversion improvement initiatives and building alignment with crossfunctional teams responsible for their execution.
  • Utilizing historical data current trends and predictive analytics to forecast future conversion trends for annual budgeting and key trade plan events such as Smart Week Black Week and Xmas.
  • Collaborating closely with Product and Tech teams to ensure new feature launches positively impact conversion; Coleading specific A/B tests with the Tech team as relevant
  • Analyzing conversion rates for each product category and tailoring strategies to meet specific category needs driving targeted improvements.

We are looking for people who have

  • Strong analytical and problem solving skills to analyze large volumes of data extract meaningful insights and make informed business decisions. 
  • Proficiency in analytical tools such as Google Sheets Google Studio Turnilo and Tableau for data analysis and visualization. Knowledge of Big Query/SQL is a plus.
  • Prior experience with ecommerce platforms managing conversion improvement programs is a plus
  • The ability to assess the market identify competitors strategies and benchmark performance to maintain a competitive edge.
  • Excellent communication skills to clearly convey strategies insights and results to both technical and nontechnical stakeholders.
  • The capability to work seamlessly with various departments including marketing commerce and product/tech teams ensuring aligned and synergistic strategies.
  • Proficiency in English (C1 level).

What we are offering

  • A hybrid work model (32).  Welllocated office in Warsaw (with fully equipped kitchens and bicycle parking facilities) and excellent working tools (heightadjustable desks interactive conference rooms)
  • A wide selection of fringe benefits in a cafeteria plan you choose what you like (e.g. medical sports or lunch packages insurance purchase vouchers)
  • English classes that we pay for related to the specific nature of your job
  • Work in a team you can always count on we have on board topclass specialists and experts in their areas of expertise
  • Team tourism training budget and an internal educational platform MindUp (with training courses on work organization means of communication motivation to work and various technologies and substantive issues)
  • If you want to learn more check it out for yourself

Remote Work :

No


Employment Type :

Fulltime

Employment Type

Full-time

Department / Functional Area

Marketing

About Company

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