Sales Executive

Roles and responsibilities

Interfacing with Customer first line management levels for in-market executions
Negotiates with customers on the allocated marketing spend
Address stock listing, availability, visibility and expiry issues within prescribed guidelines
Liaises with the logistics function to ensure timely delivery of stock
Responsible for debt recovery and provides support to accounting team for reconciliations
Responsible to ensure adequate stock availability on shelf 24/7
Maintain the Visibility as per guidelines set by the company
Maintain freshness of stock in Stores
Responsible for stock rotation
Work within allocated Trade Spend
Analyze market trends to provide inputs for new product evaluations
Guides and Supervises merchandiser on the retail floor Innovation
Lead Generation and Prospecting
Identifying New Business Opportunities: Proactively seek out new clients and business opportunities by conducting market research, networking, and cold calling.
Lead Qualification: Assess and qualify leads to determine their potential to convert into paying customers, using various lead-generation tools and techniques.
Client Outreach: Initiate contact with potential clients via email, phone calls, social media, or in-person meetings to build relationships and offer solutions.
Sales Presentations and Product Demonstrations
Presenting Products/Services: Conduct sales presentations to potential clients, clearly explaining the benefits and value propositions of the products or services.
Tailored Solutions: Customize sales pitches to meet the specific needs of individual clients, highlighting how the product or service solves their pain points or achieves their goals.
Product Demonstrations: If applicable, demonstrate the features of products, either in person or via virtual demonstrations, to help clients understand the product’s value.
Negotiation and Closing Deals
Negotiating Terms: Engage in negotiations with clients, discussing pricing, contract terms, and delivery schedules, to close deals and finalize contracts.
Closing Sales: Actively work toward closing sales by addressing client objections, offering solutions, and securing signed contracts or agreements.
Sales Pipeline Management: Maintain and update a pipeline of potential clients and ongoing sales processes, ensuring that deals are followed up and closed in a timely manner.

Desired candidate profile

Diploma in sales / marketing or equivalent is a must.
A minimum of 3 to 5 years' experience in sales (similar role) with a snack food business in Qatar (preferably crisps).
Language and proficiency (e.g. Fluent in both English and Arabic)
Computer proficiency level required (e.g. Advanced knowledge in MS Office suite)
Driving skills (a valid Qatar light vehicle driving license required)
Relationship Management
Client Relationships: Build and maintain long-term relationships with customers to ensure repeat business and customer loyalty.
Account Management: Manage existing client accounts, identify upsell or cross-sell opportunities, and ensure client satisfaction with products or services.
Follow-Up: Follow up with clients after the sale to ensure that their expectations are met, and resolve any post-sale issues or concerns.
Sales Targets and Reporting
Meeting Sales Quotas: Achieve sales targets and quotas set by the company, ensuring that individual and team goals are consistently met or exceeded.
Reporting Sales Activity: Provide regular reports on sales activities, performance metrics, and progress toward targets to sales managers or leadership.
Forecasting: Help predict future sales and set strategies for achieving sales targets based on market trends and customer behavior.
Market Research and Competitive Analysis
Market Trends: Stay informed about industry trends, market conditions, and competitor activities to adjust sales strategies accordingly.
Competitive Analysis: Understand the competitive landscape to position products or services effectively and to highlight key differentiators.