If you have a passion for data and background in marketing analytics we would like to hear from you!
- Facilitate data driven decision making by providing actionable insights based on analysis of marketing data from multiple sources including digital platforms CRM systems GfK panel data and other thirdparty tools.
- Analyse data to understand customer behaviour & preferences along user touchpoints to identify marketing opportunities and to measure the impact of marketing initiatives.
- Systematically gather competitor intelligence and provide recommendations.
- Tracking and evaluation of market share developments and deriving concrete measures from it.
- Develop and maintain dashboards for monitoring marketing KPIs campaign performance and consumer trends.
- Present findings to nontechnical stakeholders through reports and visualizations
- Collaborate with marketing teams responsible for offline and online touchpoints as well as sales to align data insights with business goals.
- Proven track record of using data to drive marketing success.
- Partner with IT department to enhance data infrastructure and reporting capabilities.
Qualifications :
- Background: Completed university studies in business economics marketing data science or a related field.
- Experience: At least 23 years working experience preferably in the fields of marketing analytics campaign analysis or ROI tracking.
- Personality: Strong analytical and problemsolving mindset. Excellent communication skills to present data findings to diverse audiences.
- Working practice: Project management skills. Handson experience working with standard analytics tools data visualization tools such a PowerBI. Knowledge of Google analytics.
- Languages: Fluent in business English.
Additional Information :
- Competitive compensation package incl: salary annual & performance bonus cafeteria
- Flexible work arrangements
- With a high percentage of homeoffice opportunity
- Flexibility in location & timing in accordance with teams target & alignment
- Our onsite Activity Based Working environment which is designed for creativity and efficiency using the advantages of Smart Buildings
- International diverse inclusive company culture supported with a transformational leadership mindset
- Continuous learning & growth opportunity we offer a wide range of development programs and trainings to ensure that youre ready for
- the next challenge
- Wellbeing programs including Medical & Mental support
- Organized events in various themes such as Sport Cultural & Educational also many selforganized activities supported by the company
- Childcare opportunity #Bosch Kindergarten & Nursery
If you require any further information. please feel free to contact us on the following number:. Our colleagues can help you with answers during the weekdays between 08:00 a.m. and 16:00 p.m.
Remote Work :
No
Employment Type :
Fulltime